NBC's THE VOICE is #1 for Time Period

By: Nov. 19, 2013
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NBC finished #1 Monday night in adults 18-49 among the Big 4 with the #1 show of the night on those nets, "The Voice."

From 9-11 p.m. ET, "The Voice" (3.4 rating, 9 share in adults 18-49, 10.5 million viewers overall) ranked #1 in the time period among ABC, CBS, NBC and FOX in adults 18-49 and virtually all other key demographics. Despite airing in an atypical 9-11 p.m. time period, "The Voice" finished within a tenth of a point of the comparable third live Monday telecast of the prior cycle (3.4 vs. 3.5 from 8-10:01 p.m. on May 20) and was within 3% in total viewers (10.482 million vs. 10.814 million), pending updates.

"The Voice" won the 9-10 p.m. hour among the Big 4 by a 40% margin in adults 18-49 (with a 3.5 rating vs. a 2.5 each for ABC's "Dancing With the Stars" and Fox's "Sleepy Hollow") and "The Voice" took the 10 p.m. hour among ABC, CBS and NBC by a 43% margin (3.3 vs. 2.3 for ABC's "Castle" [Note that ABC's results may be inflated by local NFL coverage]).

"The Voice" is #1 for the night on ABC, CBS, NBC and FOX in 18-49 and other key categories.

From 8-9 p.m. ET, a recap telecast of "The Voice" (2.2/6 in adults 18-49, 7.6 million viewers overall) tied for #2 among the Big 4 against original competition in the time period, matching ABC's "Dancing" and Fox's regular-slot debut of "Almost Human." The 8 p.m. "Voice" recap also tied "Almost Human" in adults 18-34 (1.7 each) and out-rated it in adults 25-54 (2.8 vs. 2.7), as well as in all key adult-female demos.


In Late-Night Metered Markets Monday night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.1/8; CBS's "Late Show with David Letterman," 2.0/5; and ABC's "Jimmy Kimmel Live," 2.5/7.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.7/3.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.8/6 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.7/5 in 18-49) topped "Late Late Show" (0.2/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/4 in adults 18-49 in the 25 markets with local people meters.


For the Week:

NBC has finished #1 in adults 18-49 for the Primetime week of Nov. 11-17, with NBC's highest 18-49 and total-viewers averages in four weeks and with increases Versus the same week last year of 12% in 18-49 rating (with a 2.8 vs. a 2.5) and 25% in total viewers (8.8 million vs. 7.0 million).

NBC's 2.8 rating for the week is its highest week-eight rating in four years (since a 2.8 in 2009) and its 8.8 million viewers overall is NBC's best for a week eight in seven years (since 10.3 million in 2006).

NBC has now finished #1 or tied for #1 during seven of eight weeks this season, finishing #2 only once during a week in which FOX carried World Series coverage on four of seven nights.

"Sunday Night Football" is #1 for the week among Primetime programs on ABC, CBS, NBC and FOX in adults 18-49, total viewers and all other key adult, male and female demos (including a tie with "Big Bang Theory" among women 25-54), plus teens 12-17 and kids 2-11.

In adults 18-49, "Sunday Night Football" ranked #1 for the week among Primetime programs on the Big 4, Monday's "Voice" tied for #3, Tuesday's "Voice" was #5 and "The Blacklist" tied for #8. Rankings exclude sports pre- and post-game shows.

Through eight weeks of the new season, NBC ranks #1 among ABC, CBS, NBC and FOX in adults 18-49 and is also #1 in every other key demo - adults, men and women 18-34; men and women 18-49; and adults, men and women 25-54, including a tie with CBS in women 25-54.

NBC leads the season by 0.4 of a rating point (with a 3.1 vs. second-place CBS's 2.7), matching its year-ago margin as the biggest for any network eight weeks into the season in the last four years (since FOX led by 0.5 of a point in 2009).

In total viewers, NBC ranks #2 for the season, its highest total-viewer ranking eight weeks into a season in nine years (since 2004).

NBC's season average of 9.7 million viewers is its biggest overall audience eight weeks into the season in seven years (since 2006, 10.3 million). Versus one year ago, NBC is up 12% season to date in total viewers (9.7 million vs. 8.7 million).


WEEKLY RESULTS
Adults 18-49, L+SD
Net... Week 8, 2012... Week 8, 2013...Diff
NBC...2.5...2.8...Up 12%
CBS...2.5...1.9... Down 24%
ABC...2.2...1.6... Down 27%
Fox...1.7...2.0...Up 18%

Total Viewers, L+SD
Net... Week 8, 2012... Week 8, 2013...Diff
NBC...7.029 million ...8.798 million...Up 25%
CBS...10.654 million...9.781 million...Down 8%
ABC...8.121 million ...6.632 million...Down 18%
Fox...4.527 million ...6.086 million...Up 34%

SEASON AVERAGES
Adults 18-49, "Most Current"
Net... STD 2012... STD 2013...Diff
NBC...3.2...3.1...Down 3%
CBS...2.8...2.7...Down 4%
ABC...2.6...2.4...Down 8%
Fox...2.4...2.5...Up 4%

Total Viewers, "Most Current"
Net... STD 2012... STD 2013...Diff
NBC...8.676 million ...9.696 million...Up 12%
CBS...11.734 million...11.944 million...Up 2%
ABC...9.084 million ...8.588 million...Down 5%
Fox...6.900 million ...7.455 million...Up 8%


NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated. Season figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."


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