NBC's THE VOICE Is #1 for the Night in 18-49; 'PENTATONIX' Special Hits High
NBC is currently #1 for the night among the Big 4 networks in every key demographic.
THE VOICE (1.9/7 in 18-49, 9.7 million viewers overall from 8-10:01 p.m. ET) ranks as the #1 show of the night on the Big 4 networks in adults 18-49 and total viewers, currently topping ABC's 10 p.m. drama "The Good Doctor" in both measures, pending updates. Is currently up +12% week to week in 18-49 (1.9 vs. 1.7) and +7% in total viewers (9.745 million vs. 9.148 million). Is currently delivering the show's most-watched Monday telecast since Oct. 23 (10.095 million). Currently ranks #1 in the two-hour time period among the Big 4 networks in every key measure, pending updates. Is currently delivering a +58% margin of victory in the timeslot among the Big 4 over ABC's "CMA" Christmas special in adults 18-49 (1.9 vs. 1.2). Will add substantial viewership via time-shifting and VOD - Monday's "The Voice" is growing by +27% in 18-49 rating going from L+SD to L+7 (from a 2.29 to a 2.91) and +2.2 million viewers overall (10.3 million to 12.5 million). When projected non-linear viewing is included, the L+7 18-49 rating increases to a 3.30.