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NBC's SATURDAY NIGHT LIVE Hits Season High in Total Viewers

SATURDAY NIGHT LIVE has delivered a season high in total viewers. The Jan. 13 telecast of "Saturday Night Live," hosted by Sam Rockwell and featuring musical guest Halsey, averaged a 1.91 rating, 9 share in adults 18-49 and 7.234 million viewers.

It's the most-watched "SNL" of the season, topping the prior high, the show's Sept. 30 season premiere (7.100 million with host Ryan Gosling and musical guest Jay-Z).

The Jan. 13 "Saturday Night Live" is up +7% versus the show's January 2017 average for originals (7.234 million vs. 6.740 million). In 18-49, this week's "SNL" maintained 100% of the year-ago January average (1.91 vs. 1.91).

The Jan. 13 telecast, which aired live coast to coast (11:30 p.m. ET, 8:30 p.m. PT) and counted viewers from 11:30 encores in western markets, was the #1 non-sports show of the night on the Big 4 networks in 18-49 and total viewers, topping every primetime entertainment telecast on those nets in both measures.

Note that "SNL" adds significant viewership via time-shifting, with this season's first nine originals growing by +58% in 18-49 and +2.734 million persons or +40% in total viewers going from "live plus same day" Nielsens to "live plus seven day" figures. In L+SD, "SNL" so far this season is averaging a 1.85 rating in 18-49 and 6.880 million viewers overall, and in L+7, "SNL" is growing to a 2.92 in 18-49 and 9.614 million viewers.

This is the show's #2 most-watched season in L+7 in nine years, since "SNL" averaged 10.365 viewers for originals at this point in 2008, trailing over that span only last year's election-fueled average of 10.805 million viewers.

Image courtesy of NBC


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