NBC's MYSTERIES OF LAURA Captures Season High in Total Viewers
By: Caryn Robbins
"The Mysteries of Laura" (1.1/4 in 18-49, 7.4 million viewers overall from 8-9 p.m. ET), despite last week's preemption, grows +5% versus its prior telecast in in total viewers (7.374 million vs. 6.998 million on Nov. 4), pending updates.
Captures a season high in total viewers and delivers its most-watched episode since Feb. 25 (7.6 million with a telecast featuring guest star Eric McCormack of "Will & Grace"). · Will add significant viewership via time-shifting and VOD -- "Laura" has increased by +40% in 18-49 rating (from a 1.11 to a 1.55) and 1.8 million viewers overall (7.0 million to 8.8 million) going from L+SD to L+7. · Upscale: "Laura" is delivering a solidly upscale audience, indexing at a 110 among adults 18-49 living in homes with $100K+ incomes."Law & Order: Special Victims Unit" (1.4/4 in 18-49, 6.3 million viewers overall from 9-10 p.m. ET):
· Builds on its lead-in by +27% in 18-49. · Finishes within 0.1 of a point of its prior three telecasts that did not benefit from a "Voice" lead-in (1.5 on Oct. 14, Oct. 21 and Nov. 4). · Finishes within 0.1 of a point of last night's "Criminal Minds" in adults 18-49 (1.4 vs. 1.5).
· Outrates "Criminal Minds" in adults 18-34 (0.9 vs. 0.8) and women 18-34 (1.1 vs. 1.0) and ties the CBS competition in men 18-49 and 18-34.
· Is generating strong numbers this fall. Heading into this week, "SVU": · Is up +4% versus one year ago in 18-49 in 18-49 (2.6 vs. 2.5, "most current") - and that's despite much tougher competition this fall from Fox, with "Empire" this fall versus "Red Band Society" last fall. · Is matching its top rating at this point in the season in four years (since 2012, 2.8). "Chicago P.D." (1.4/5 in 18-49, 6.5 million viewers overall from 10-11 p.m. ET): · Wins the slot among the ABC-CBS-NBC dramas in adults 18-49 and all other key demos (including a tie in women 18-34).
· Jimmy Fallon (1.1) beat the combined ratings of Colbert (0.4) and Kimmel (0.5) in adults 18-49 in the local people meters. · Seth Meyers (0.6) beat Kimmel and Colbert in 18-49 in the local people meters, despite starting an hour later. · Carson Daly (0.4) tied Colbert, despite starting two hours later, and doubled "Late Late Show" (0.2), despite starting an hour later. · Fallon's guests Wednesday night included Jennifer Lawrence, Michael B. Jordan and musical guest Jeff Lynne's ELO. · Meyers' guests Wednesday included Liam Hemsworth, John MULANEY and musical guest MUTEMATH. · Daly's guests Wednesday night included Todd Haynes and David Rees with musical guest Quilt. · In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.7/7; "Late Show with Stephen Colbert," 2.0/5; and ABC's "Jimmy Kimmel Live," 1.9/5.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/6; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/3.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters. · From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) beat CBS's "Late Late Show" (0.9/3). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/2). · At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.
Image courtesy of NBC