NBC's MEET THE PRESS Wins Key Demo; Most-Watched for 4th Straight Week
NBC News' MEET THE PRESS WITH CHUCK TODD was the most-watched Sunday public affairs program in the audience most valued by news advertisers this past Sunday according to Nielsen data, marking its fourth straight week at #1. The network broadcast continues as the #1 most-watched Sunday public affairs program season-to-date, leading its competition across the board.This past Sunday's broadcast featured exclusive interviews with former CIA Director John Brennan, Sen. Lindsey Graham (R-S.C.) and party chairs Tom Perez of the Democratic Party and Ronna McDaniel of the Republican Party. Delivering 878,000 A25-54 key demo viewers, MTP beat its competition by double-digits, delivering +25 percent (+176,000) more than ABC's "This Week" and +30 percent (+201,000) more than CBS' "Face the Nation. Comparing the key demo to the same Sunday last year, MTP has more than doubled its lead over ABC (176,000 vs. 76,000 a year ago) and has improved its advantage over CBS by 118 percent (201,000 vs. 92,000 a year ago). Season-to-date, MTP holds its biggest advantage over CBS in eight years and over ABC in six years amongst A25-54 viewers. 2.964 million viewers tuned into the broadcast on Sunday, eight percent (+213,000) more than ABC. MTP's advantage over ABC in total viewers has grown 39 percent in the past year (213,000 vs. 154,000 a year ago). MTP is outperforming ABC by +436,000 total viewers season-to-date, its best advantage in five years. Less than half of a percentage point (.04 percent) of total viewers separated MTP from CBS, which continues to claim ratings based on the first half-hour of its hour broadcast. MTP is beating CBS by +4,000 total viewers season-to-date, its best advantage in five years. More viewers continue to turn to moderator Chuck Todd on Sundays, as MTP delivers the largest audience growth compared to last season across the board: a four percent gain (+126,000) in total viewers and a nine percent gain (+88,000) in the key demo. In the influential Washington, D.C. market, MTP outperformed its competition across the board and continues as the most-watched Sunday show in the market since March 22, 2015. An additional 1.301 million total viewers and 254,000 key demo viewers watched the program through rebroadcasts on MSNBC.