NBC's JIMMY FALLON Wins Five of Five Nights of Late Night Week
By: Caryn Robbins Nov. 06, 2014
"The Tonight Show Starring Jimmy Fallon" has dominated the late-night ratings week of Oct. 27-31 with wins on five of five nights of the week versus the time period's ABC and CBS competition in both adults 18-49 and total viewers.
At 12:35 a.m. ET, "Late Night with Seth Meyers" beat its time-slot competition in all key measures and also topped CBS's "Late Show with David Letterman" in adults 18-49 (with a 0.48 rating vs. a 0.44) despite starting an hour later. Fallon's 0.97 rating for the week generated a +52% advantage over ABC's "Jimmy Kimmel Live" (0.64) and a +120% margin over CBS's "Late Show with David Letterman" (0.44). Fallon beat Letterman and Kimmel for the week in every key ratings category - adults, men and women 18-34, 18-49 and 25-54, plus total viewers. Meyers' margin over CBS's "Late Late Show with Craig Ferguson" (0.27) was +78% in adults 18-49. "Meyers" outdelivered ABC's "Nightline" in their head-to-head half-hour by a +33% margin (5.3 vs. 4.0 from 12:30-1 a.m. ET). A 1:35 a.m. ET, "Last Call with Carson Daly" (0.30 in 18-49 rating) equaled a four-week high in adult 18-49 rating (best since the week of Sept. 29-Oct. 3, 0.34). "Last Call" outrated CBS's Ferguson (0.27) despite starting an hour later.WEEK 6 Show...18-49...total viewers 11:35 p.m.-12:35 a.m.
Tonight...0.97/5...3.469 million
Dave...0.44/2...2.664 million
Kimmel...0.64/3...2.752 million 12:35-1:05 a.m.
Nightline...0.40/2...1.655 million... 12:35-1:35 a.m.
Seth Meyers *...0.48/3...1.464 million
Ferguson...0.27/2...1.261 million 1:35 a.m.-2:05 a.m.
Carson Daly * ...0.30/2...0.829 million * Friday's "Late Night" and "Last Call" were encores.
SEASON AVERAGES Show...18-49...total viewers 11:35 p.m.-12:35 a.m.
Tonight...1.15/5...3.940 million
Dave...0.51/2...2.735 million
Kimmel...0.64/3...2.704 million 12:35-1:05 a.m.
Nightline...0.41/2...1.631 million 12:35-1:35 a.m.
Seth Meyers...0.50/3...1.544 million
Ferguson...0.35/2...1.400 million 1:35 a.m.-2:05 a.m.
Carson Daly ...0.30/3...0.862 million
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