MR. MOM to be Revived as Digital Series by MGM, Vudu
"Mr. Mom," the 1983 comedy, is being revived by MGM and Vudu, according to Variety. The reboot will be a digital series as a part of a new partnership between MGM and the Walmart-owned streaming platform.
The partnership is intended to create a slate of short-form scripted content adapted from a library of classic intellectual property that offers the opportunity to serialize everything from James Bond to "The Pink Panther."
Vudu made the revival announcement at the NewFronts West Execs, and explained the choice of "Mr. Mom" as an attempt to capitalize on the nostalgia parents have for the entertainment choices they grew up with, and their desire to share that content with their children.
Julian Franco, head of AVOD content and advertising at Vudu said, "As parents, we want to share with kids the TV shows and movies that we grew up with. They made us feel something. the Reality is we want our kids to feel the same thing too."
The original "Mr. Mom" was a film written by John Hughes that featured Michael Keaton as a father who bumbles his way through stay-at-home parenting when his wife returns to the work world.
The digital series will be a continuation of the baby Megan's story, when as a grown adult, she wants to go back to the work force and her husband must go on parenting duty.
The series will be featured on Movies On Us, the name of Vudu's ad-supported platform. It's intended to cater to Walmart's family-friendly audience and feature "shoppable" ads.
Read the original article on Vudu.