Live +3 Day RAtings Drives Stronger RESURRECTION Premiere Ratings

By: Mar. 21, 2014
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

Based on Nielsen's just-released Live + 3 Day TV playback data for Sunday 3/16/14, the 2nd episode of ABC's Resurrection saw its Total Viewer audience jump by 3.4 million (+30%), building from 11.2 million viewers in Live + Same Day to 14.6 million in Live + 3 Days.

The new ABC drama also saw its Adult 18-49 delivery surge 1.2 rating points (+39%) from a 3.1 L+SD to a 4.3 L+3 rating.

Coming off its already substantial Live + Same Day results this past Sunday, the Live + 3 Day numbers for the second episode of Resurrection grew 30% in Total Viewers (vs. 22% for the premiere) and 39% in Adults 18-49 (vs. 32% for the premiere).

With increasing playback, Resurrection's retention of its big week-earlier debut episode grew to 86% in both Total Viewers and Adults 18-49 in the Live + 3 Day ratings, up from 81% and 82% in the Live + Same Day numbers, respectively.



Comments

To post a comment, you must register and login.

Vote Sponsor


Videos