Jay Leno Out-Delivers the Time Period's ABC and CBS Competition in Total Viewers, Adults 18-34 and Other Key Categories

By: Dec. 22, 2011
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NBC's "The Tonight Show with Jay Leno" has averaged a 0.9 rating, 3 share in adults 18-49 and 3.9 million viewers overall for the week of December 12-16. In such key categories as total viewers and adults 18-34, "Tonight" out-delivered CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" for the week.

At 12:35 a.m. ET, encore telecasts of "Late Night with Jimmy Fallon" delivered bigger audiences than CBS's first-run "Late Late Show with Craig Ferguson" and ABC's mostly original "Kimmel" in adults 18-49, adults 18-34, adults 25-54 and total viewers. For the week, the "Late Night" rebroadcasts averaged a 0.5/3 in 18-49 and 1.8 million viewers overall.

For the week, "Tonight" averaged 3.906 million viewers overall to top "Late Show's" 3.431 million and "Nightline's" 3.888 million. In adults 18-34, "Tonight" delivered 383,000 viewers versus "Late Show's" 299,000 and "Nightline's" 347,000.

Through the first 13 weeks of the season, "Tonight" has increased its total-viewer margin over "Late Show" to 12 percent (3.745 million vs. 3.334 million), up from the year-ago season-to-date advantage of 8 percent. Jimmy Fallon has established a total-viewer lead over "Late Late Show" this season of 14 percent (1.788 million vs. 1.572 million), after trailing by 2 percent one year ago. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-34, to 41 percent (297,000 vs. 210,000) up from last year's 24 percent, and in adults 25-54, up to 7 percent (872,000 vs. 816,000) up from 2 percent at this point last season.

WEEKLY AVERAGES

(According to in-home viewing figures from Nielsen Media Research for the week of December 12-16. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 3 share
CBS "Late Show," 0.9/4

11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3

12 midnight-1 a.m. ET
ABC "Kimmel," 0.5/2*

12:35-1:35 a.m. ET
NBC "Late Night," 0.5/3 (in encore telecasts)
CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2 (in encore telecasts)

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.9 million viewers
CBS "Late Show," 3.4 million viewers

11:35 p.m.-12 midnight ET
ABC "Nightline," 3.9 million viewers

12 midnight-1 a.m. ET
ABC "Kimmel," 1.7 million viewers*

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers (in encore telecasts)
CBS "Late Late Show," 1.6 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers (in encore telecasts)

* Friday's "Kimmel" was an encore.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 0.9 rating, 3 share
CBS "Late Show," 0.9/4

11:35 p.m.-12 midnight ET
ABC "Nightline," 0.9/3

12 midnight-1 a.m. ET
ABC "Kimmel," 0.6/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.6/3
CBS "Late Late Show," 0.5/3

1:35-2:05 a.m. ET
NBC "Last Call," 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.7 million viewers
CBS "Late Show," 3.3 million viewers

11:35 p.m.-12 midnight ET
ABC "Nightline," 4.0 million viewers

12 midnight-1 a.m. ET
ABC "Kimmel," 1.8 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.8 million viewers
CBS "Late Late Show," 1.6 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 1.0 million viewers

SELECTED CABLE RESULTS, WEEK OF DECEMBER 12-16

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.8

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.6

TBS, 11 p.m.-midnight, "Conan," 0.4

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.0

Adult Swim, 12:30-1:30 a.m. ET, 0.7

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.7 million

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.2 million

TBS, 11 p.m.-midnight, "Conan," 0.8 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.2 million

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million



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