Syfy has named award-winning advertising creative James Spence, most recently BBC Group Creative Director at Red Bee Media, to the position of Vice President, Creative Director, effective immediately.
Based in the New York office, Spence will report to Michael Engleman, Senior Vice President, Marketing, Global Brand Strategy and Creative, Syfy.
In his new role, Spence will oversee creative development of all on and off air promotions for the channel.
Said Engleman: "James' track record of creating buzz-worthy and innovative creative solutions will make him a great addition to a team already committed to making imagination our top priority. The kind of energy and expertise he brings to the table will help us take the brand and business to the next level. I'm excited to see the results."
Spence joined Syfy from the Red Bee Media, where he had served as Group Creative Director since 2007. In this position, Spence developed multi-platform branding campaigns for all of the major BBC Channels.
Prior to that, Spence was a commercials director in Toronto, Canada, from 2004-2007, where three of his films were selected for the 2006 Cannes New Directors Showcase.
Before becoming a commercials director Spence worked in a number of advertising agencies including stints as Head of Art at HHCL and Partners in London and CD at TBWA Canada.
During his career, he has been honored with creative awards at Cannes, One Show, D&AD, Promax (UK & Europe), Creative Circle, BTAA and BTCA.
Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in more than 96 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)
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