Freeform's PRETTY LITTLE LIARS: THE PERFECTIONISTS Is Cable's Strongest Drama Debut Since September 2018 With Women 18-34
Freeform's "Pretty Little Liars: The Perfectionists" (March 20, 2019, 8:00 p.m. EDT) opened as the strongest drama debut on cable among Women 18-34 (212,000/0.61 rating), Persons 12-34 (353,000/0.38 rating) and Females 12-34 (287,000/0.61 rating) since September 2018 (since FX's "Mayans M.C."). "PLL: The Perfectionists" also marked the top cable drama debut of the year- to-date among Adults 18-34 (266,000/0.38 rating).
"PLL: The Perfectionists" ranked as Freeform's biggest drama launch in 1 year among Adults 18-34, Women 18-34 and Females 12-34-since "Siren" on 3/29/18.
The debut of "The Perfectionists" stood as Freeform's strongest drama telecast on any night since June 2018 among Adults 18-34, Women 18-34 and Females 12-34-since the series finale of "The Fosters."
Freeform's "PLL: The Perfectionists" was Wednesday's No. 1 most-social cable series with 1.2 million engagements.
Freeform connects to audiences and goes beyond entertainment with bold, original programming and immersive social engagement. As Disney's young adult television and streaming network, it delivers a unique mix of quality original and acquired series, plus fan-favorite movies and the holiday events "13 Nights of Halloween" and "25 Days of Christmas." The FreeForm app is a service that allows viewers with participating TV subscription services access to 24/7 live viewing of the network, as well as continued on-demand access via a wide array of devices.
Source: The Nielsen Company, Live + 3 Day U.S. Program Ratings: 3/20/19, or as dated. ListenFirst, 3/20/19, ListenFirst Social Engagement Score measures all public engagement across all Social Data Channels for the following types of activity: Fan Growth, Content Responses, and Conversation Volume.
