Encore Recap of NBC's THE VOICE Leads the 8-9 pm Hour
By: Caryn Robbins
In pre-debate results from 8-9 p.m. ET, NBC ranks #1 among the Big 4 networks in adults, men and women 18-34 and adults, men and women 18-49. Note that 8-9 p.m. ratings are subject to adjustment due to out-of-pattern broadcasts in the Mountain Time Zone.
An encore recap telecast of "The Voice" (2.0/7 in 18-49, 7.8 million viewers overall from 8-10 p.m. ET): Currently ranks as the #1 show of the hour in adults 18-49 versus all original programming on the other Big 4 networks. Also leads among ABC, CBS, NBC and FOX in men and women 18-49 and adults, men and women 18-34. Currently is delivering the biggest half-hour to half-hour gain in the time period among the Big 4 (+17%, 1.8 to 2.1). Will add substantial viewership via time-shifting and VOD - last week's "Voice" increased by +18% in 18-49 (3.31 to 3.92) and +1.9 million viewers overall (12.1 million to 14.0 million) going from L+SD to L+3. The Vice Presidential Debate aired from 9-10:36 p.m. ET as sustaining programming and won't be included in nightly, weekly or season ratings averages. Post-debate analysis was rated and will be included in official-national results for Tuesday night.Recent Articles