Disney XD's STAR WARS REBELS Hits One-Year High in Total Viewers
By: Tyler Peterson
Based on Live + 7 preferred viewing ratings, the 1-hour season two finale of Disney XD's "Star Wars Rebels" (9:00 - 10:00 p.m. ET/PT) posted an over 1-year ratings highs in Total Viewers (1.2 million), garnered 2016 ratings highs in Kids 6-11 (303,000/1.3 rating) and Boys 6-11 (220,000/1.8 rating) and tied its highest rated telecast of the year in Kids 2-11 (1.0 rating) and Boys 2-11 (1.4 rating).
On digital platforms, "Star Wars Rebels" generated 3.2 million views on the Disney XD App and amassed over 8.8 million VOD orders throughout its season.
- Competitively, "Star Wars Rebels" season 2 finale ranked as the #1 cable TV telecast in the hour in Boys 6-14 (290,000/1.6 rating) and ranked a solid #2 in Kids 6-11 and across target boy demographics.
- For the season, "Star Wars Rebels" reached 22.0 million Total Viewers including 5.5 million Kids 6-11, 3.2 million Boys 6-11 and 7.6 million Adults 18-49.
Source: NTI, Live + 7, U.S. ratings, 3/30/16. Reach: NPower, 12/28/15-3/30/16, 6-minute qualifier. Omniture: App: Rentrak: VOD.
Photo Courtesy of Disney XD
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