Discovery Channel's NAKED & AFRAID was the #1 non-fiction cable program among Men 25-54 delivery and Men 18-49 delivery on Sunday, July 14th. The series earned 1.80 HH/1.48 P25-54 rating with 2.60 million total viewers P2+, scoring its highest rating since its series premiere on June 23rd, 2013.
NAKED & AFRAID out-delivered multiple broadcast programs in the M25-54 and M18-49 delivery including CBS' "60 Minutes," NBC's "America's Got Talent" and ABC's "Whodunnit?" and "Celebrity Wife Swap."
NAKED & AFRAID premieres a new episode next Sunday, July 21st at 10 PM ET/PT.
Source: Nielsen. NHI Calendar. 7/14/13. Live+SD AA% and AA (000).
About Discovery Channel
Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.8 million U.S. homes, can be seen in 210 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com.
About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than 1.8 billion cumulative subscribers in 209 countries and territories. Discovery is dedicated to satisfying Curiosity through 149 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The HUB and 3net, the first 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including Revision3. For more information, please visit www.discoverycommunications.com.
