BIG BROTHER Scores Top Live +3 Lift in Viewers, Key Demos
The Wednesday and Thursday premieres of BIG BROTHER both delivered their night's top live + 3-day lifts in viewers, adults 18-49 and adults 25-54, according to Nielsen L+3 ratings for June 22 and June 23.
BIG BROTHER WEDNESDAY (P) added +1.68m viewers (7.88m from 6.20m), +0.8 in adults 25-54 (3.1 from 2.3) and +0.6 in adults 18-49 (2.5 from 1.9). BIG BROTHER remained the night's #1 program in all these measures.
BIG BROTHER THURSDAY (P) added +1.80m viewers (7.47m from 5.67m) and +0.8 in both adults 25-54 (2.9 from 2.1) and adults 18-49 (2.5 from 1.7). BIG BROTHER remained the night's top broadcast in both adults 18-49 and adults 25-54.
BIG BROTHER follows a group of people living together in a house outfitted with dozens of high-definition cameras and microphones recording their every move, 24 hours a day. Each week, the Houseguests will vote someone out of the house. At the end, the last remaining Houseguest will receive the grand prize of $500,000.
