ABC's GOOD MORNING AMERICA Increases its Season Margins Over 'Today'

By: Jul. 16, 2015
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

ABC News' "Good Morning America" ranked as the No.1 morning newscast in Total Viewers (4.546 million) and Adults 25-54 (1.533 million) for the week of July 6, 2015, based on Live +Same Day Data from Nielsen Media Research. "GMA" led "Today" (4.052 million and 1.500 million, respectively) by 494,000 Total Viewers and by 33,000 Adults 25-54.

Season to date, "GMA" is the No. 1 morning newscast in Total Viewers and Adults 25-54. "GMA" is leading "Today" by 573,000 Total Viewers and by 118,000 Adults 25-54. In fact, "GMA" has increased its season margin over "Today" versus the same point last season in Adults 25-54 (+6% - 118,000 vs. 111,000).

Furthermore, ranking No. 1 for the 3rd-straight season in Total Viewers and Adults 25-54, "GMA" is seeing its widest Adults 25-54 margin over "Today" in 22 years - since the 1992-93 season.

During the week, "GMA" led "CBS This Morning" in Total Viewers (+43%/+1.365 million), Adults 25-54 (+68%/+620,000) and Adults 18-49 (+60%/+395,000).

WEEK OF 7/6/15 TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS
GOOD MORNING AMERICA 4,546,000 1.3/12; 1,533,000 0.8/10; 1,057,000 3.4/14
TODAY 4,052,000 1.3/12; 1,500,000 0.8/10; 1,070,000 3.1/13
CBS THIS MORNING 3,181,000 0.8/ 7; 913,000 0.5/ 6; 662,000 2.4/10

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 and Adults 18-49 Live + SD weeks of 7/6/15, 6/29/15 and 7/7/14. Most Current: 2014-2015 Season (9/22/14 - 7/12/15) and 2013-2014 Season (9/23/13 - 7/13/14). Averages based on regular telecasts.

Emmy Award-winning "GMA," featuring the anchor team of Robin Roberts, George Stephanopoulos, Lara Spencer, Amy Robach and Ginger Zee airs live Mon.-Fri. (7:00-9:00 a.m., ET) on ABC. Michael Corn is the senior executive producer.



Comments

To post a comment, you must register and login.
Vote Sponsor


Videos