Chad Kimball Hosts BURGERS, BEER & CASHMERE Collection Party 5/3

A collection party will be hosted by Chad Kimball, star of the hit Broadway musical Memphis and President of Obvious Clothing & Lolly Cashmere. New York Magazine dubbed Kimball, "a brand-new Broadway rock star".

The party will be held at Meet at the Apartment: 101 Crosby Street New York, NY 10012 on Monday, May 3rd at from 6:30 to 10:30 PM as part of NY Fashion Market Week

Celebrity Guests:
Keith Powell (30 Rock), Amy Landecker (Oscar nominated A Serious Man), Jack Huston (The Twilight Saga : Eclipse/ Boogie Woogie), Kevin Christiana (Project Runway / Designer of Mynt 1792), Greg Jbara (Tony award winner for Billy Elliot), Julissa Bermudez (MTV host and model), Jennifer Williams ( VH1 Basketball Wives Reality Show), David Alan Basche ( Sex and the City 2, The Starter Wife) & Alysia Reiner (The Starter Wife)
Obvious Clothing and Lolly Cashmere are an unusual triple threat of style, theatre and the entrepreneurial fortitude of brothers Todd and Chad Kimball. Obvious Clothing debuted in 2006 with a charming collection of women's premium tops that entwines contemporary and vintage styling into alluring silhouettes. The latest division, Lolly Cashmere by Obvious Clothing is a whimsical twist on a wardrobe classic. Lush, buttery soft and simply sexy, Lolly is not your mother's cashmere.

The Obvious Clothing brand has received remarkable acclaim from national media, stylists and celebrities such as Fergie and Natasha Bedingfield and appearances in Cosmopolitan, People and UsWeekly. Complementing their strong press credits are national and international partnerships with over 200 major retailers and finer boutiques including: Bloomingdale's, Macy's, Nordstrom and Fred Segal.

From New York Magazine to The Hollywood Reporter, Memphis has received overwhelming media praise. Memphis marks Kimball's fifth time to Broadway and chronicles the birth of rock n' roll in the 1950's segregated South with music by Bon Jovi founding member David Bryan. The new musical showcases Kimball's theatrical talents as Huey Calhoun, a young, white radio DJ who dares to play rhythm and blues on the white radio and inadvertently inspires a music revolution that changed the world.

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