John O'Hara Named EVP, Warner Bros Brand Networks
Veteran and highly-respected advertising sales executive John O'Hara has been named Executive Vice President, Warner Bros. Brand Networks, where he will oversee all operations of the media sales department, handling national advertising time for first-run and off-network television programming distributed by Warner Bros. Domestic Television Distribution, it was announced today by Jeffrey R. Schlesinger, President, Warner Bros. Worldwide Television Distribution.
Among the first-run series in which O'Hara and his team will sell national barter advertising time and work to develop innovative marketing opportunities include "The Ellen DeGeneres Show," "TMZ," "bethenny," "Judge Mathis," "The People's Court" and "Extra." Among the off-net series include "The Big Bang Theory," "Two and a Half Men," "Friends" and "The Middle."
Based in New York, O'Hara will report to Ken Werner, President, Warner Bros. Domestic Television Distribution.
"John is a smart and strategic executive whose knowledge and creativity in media sales, advertising and integrated marketing will truly elevate our Brand Networks group in our mission to deliver unique, out-of-the-box opportunities for our advertising clients," said Schlesinger.
O'Hara joins Warner Bros. from sister company Turner Broadcasting where he worked for 24 years, most recently as executive vice president and general manager, Young Adults Ad Sales, managing ad sales on behalf of truTV, Cartoon Network and Adult Swim.
Prior to joining Cartoon Network in 1999, O'Hara was vice president of CNN Ad Sales and Marketing. He received his bachelor's degree in journalism at the University of South Carolina, where he currently serves on their Board of Governors.
Warner Bros. Domestic Television Distribution is one of the leading distributors of entertainment programming to the domestic television marketplace, distributing first-run syndicated series, off-network television programs and theatrical motion pictures to local broadcast television stations, as well as to pay, cable, satellite and broadcast networks as well as subscription video-on-demand platforms throughout the U.S. WBDTD distributes first-run syndicated series from Telepictures Productions; off-network television programs from Warner Bros. Television, Warner Bros. Animation and Warner Horizon Television, as well as selected HBO Independent Productions and the Lorimar Television library; current feature films from Warner Bros. Pictures; and additional titles from the Studio's unmatched film and television library.
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