Old Orchard Brands' Raises the Stakes in Affordable, Quality Fruit Juice with New Line of Organic, Non-GMO 100% Juice Blends

By: Aug. 24, 2016
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Healthy families seeking 100 percent fruit juice made with pure and simple ingredients, but struggling to find an affordable option, will celebrate the arrival of Old Orchard Brands' new line of Organic 100% Juice in the shelf-stable and frozen juice aisle. Old Orchard's Organic 100% Juice features the organic and non-GMO ingredients that many consumers are looking for, at a price that families will love.

Old Orchard's shelf-stable Organic 100% Juice is offered in four kid-friendly flavors, including Apple, Apple Cherry, Peach Mango and Wild Berry. Each 64-ounce bottle provides eight, 8-ounce servings and has a suggested retail price of $3.49.

Available in Apple and Peach Mango, the 12-ounce frozen Organic 100% Juice concentrates have a suggested retail price of $2.49.

"It's important that we provide the very best quality to our customers, but we must also ensure our products are accessible to all families, including those on a budget," said Kevin miller, vice president of marketing at Old Orchard. "Our customers have told us they struggle to find organic and Non-GMO certified foods in their most frequently purchased household grocery products. This new line combines the best quality ingredients with great taste and affordability. In doing so, we offer new access for budget-conscious consumers interested in shopping organic and better-for-you foods."

All varieties of Old Orchard Organic 100% Juice are certified organic by the USDA and have received verification from the Non-GMO Project to validate Old Orchard's quality and its compliance with rigorous best practices for GMO avoidance. Additionally, the juices contain no added sugar and no artificial flavors, colors or preservatives.

Organic 100% Juice represents the newest addition to Old Orchard's existing juice lineup that spans more than 40 frozen concentrates and 60 bottled varieties of fruit juices and juice drinks.

For more information on Old Orchard Brands' organic juices and where they are sold, please visit www.oldorchard.com. To stay up to date on the latest news and promotions, visit Old Orchard on Facebook and Twitter.

About Old Orchard Brands
Established in 1985, Sparta, Michigan-based Old Orchard Brands is one of the fastest-growing fruit juice brands in the United States. The company offers consumers 40 frozen concentrate flavors and 60 bottled varieties in a range of 100 percent fruit juices and blends, premium and organic juices, fruit juice cocktails, low-sugar juice drinks and frozen drink mixers. The company is known for its innovative and value-added products that target the needs of today's health conscious consumers. For more about Old Orchard, visit www.oldorchard.com.

SOURCE Old Orchard Brands



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