Chicken Brands Launch Consumer Recipe Contests

Milford Valley and Sandra's brands of chicken products have launched summer recipe contests with total prizes worth $7,000. The contests offer home cooks an opportunity to demonstrate their creativity by combining chicken products from either brand with other simple ingredients to create a new dish.

The Milford Valley product line offers stuffed chicken entrées, stuffed chicken minis, chicken nuggets, and chicken strips, while the Sandra's brand features all natural chicken entrée products.

"This is the first year that we are trying recipe contests for the chicken brands," said Milford Valley/Sandra's Marketing Director Carmen Darland. "We're excited to see what types of recipe creations consumers come up with utilizing our frozen chicken products."

All entries will be judged based on recipe and preparation, originality and creativity, and flavor and visual appeal. The judging panel will award the following prizes for each contest: grand prize of $2,000; first runner-up prize of $1,000; and second runner-up prize of $500.

In each contest, entrants may submit up to three recipes along with the final prepared dish photo showing the product package. The contests are open to cooking enthusiasts (home cooks) who are residents of the 50 United States or District of Columbia and are 18 years old or older. Complete contest rules and entry details are available on the brand websites. Entries will be accepted July 1 through August 31, 2016, on the respective brand contest web pages at http://www.sandraschicken.com/recipe-contest/ and http://www.milfordvalley.com/recipe-contest/.

About Milford Valley and Sandra's:
Milford Valley and Sandra's chicken products are made at Serenade Foods in Milford, Indiana. Since 1976, the family-owned company has manufactured chicken nuggets, chicken strips and stuffed chicken minis and entrées for retail and foodservice markets. For more information, contact Milford Valley/Sandra's by phone at 1-800-348-2812 or visit http://www.milfordvalley.com or http://www.sandraschicken.com.

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