Broadway Cares/Equity Fights AIDS Launches New Website Today, 10/2

Broadway Cares/ Equity Fights AIDS announced the launch of their newly redesigned website www.BroadwayCares.org today.

The site, designed by Blackbaud's NetCommunity, allows visitors easier navigation of the homepage, increased visibility for upcoming events, easy navigation to BC/EFA's year round fundraising efforts including online auctions, more interactive opportunities, a brand new search mechanism, and embedded video and photo content.

In addition, for visitors who wish to become members, the site offers personalization opportunities that allow them to customize items and events that are of particular interest.

Broadway Cares/Equity Fights AIDS is the nation's leading industry-based, nonprofit AIDS fundraising and grant-making organization. By drawing upon the talents, resources and generosity of the American theatre community, BC/EFA raises funds for AIDS-related causes and other critical illnesses across the United States. Since its founding in 1988, BC/EFA has raised over $160 million dollars for critically needed services for people with AIDS and other serious illnesses. BC/EFA is the major supporter of seven programs at The Actors' Fund - including The AIDS Initiative, The Phyllis Newman Women's Health Initiative, The Al Hirschfeld Free Health Clinic, The Dancers' Resource and three supportive housing residences. BC/EFA also awards annual grants to over 400 AIDS and family service organizations nationwide.

For more information, please visit BC/EFA online at www.BroadwayCares.org