Leading entertainment advertising agency SpotCo has been awarded three Internet Advertising Awards: Best Arts Integrated ad campaign for Shrek the Musical, Best Arts Rich media online ad for Avenue Q, and Outstanding Rich media online ad for [title of show]. The Internet Advertising Competition (IAC) Awards are produced by the Web Marketing Association to honor excellence in online advertising. IAC 2009 winners include work from agencies such as Oglivy, BBDO, and Agency.com.
Tom Greenwald has been promoted to Executive Creative Director at SpotCo. The announcement was made by Drew Hodges, President and Founder of the agency.
Mercedes Ruehl is no stranger to the high-stakes of mother/daughter on-stage drama. In her 1991 Tony Award-winning performance as the intriguing 'special' daughter Bella in Neil Simon's Lost in Yonkers, she stood-up to her stern mother on more than one occasion. Only now, the tables have turned! Ms. Ruehl finds herself on Broadway as the mighty matriarch in Richard Greenberg's family-feud 'The American Plan.'
The producers of the upcoming Broadway production of Neil LaBute's reasons to be pretty held a casting call for real people with real bodies (all shapes and sizes) to be models who will be photographed for the play's advertising campaign (no professional models, please). The open audition was conducted by casting directors Bernard Telsey and Will Cantler on Thursday, January 8th at the casting offices of Telsey & Co. (311 West 43rd St., 10th Fl).
The producers of the upcoming Broadway production of Neil LaBute's reasons to be pretty are looking for real people with real bodies (all shapes and sizes) to be models who will be photographed for the play's advertising campaign (no professional models, please).
Designed to provide theatergoers with an exclusive, behind-the-scenes glimpse into the world of CHICAGO, 'Talkback Tuesdays' Continued its series on Tuesday, December 9, 2008. The event featured a post-show conversation with five-time Tony Award-winning producer Barry Weissler.
The Broadway company of CHICAGO is pleased to announce details for the December 'Talkback Tuesdays,' a new monthly series offering a post-show discussion and audience Q&A session with members of the Broadway company of the record-breaking hit musical.
The Broadway company of CHICAGO is pleased to announce details for the December 'Talkback Tuesdays,' a new monthly series offering a post-show discussion and audience Q&A session with members of the Broadway company of the record-breaking hit musical.
'This has moved me in a way no other show has' Peter Polycarpou confessed to me as he took a break from his afternoon prep prior to that's night's preview on IMAGINE THIS...
The exciting conclusion to the runaway Web series 'Legally Brown: The Search For The Next Piragua Guy' will be posted this weekend to coincide with the closing of Legally Blonde, The Musical on Broadway which plays its final performance at the Palace Theater on October 19th.
The exciting conclusion to the runaway Web series 'Legally Brown: The Search For The Next Piragua Guy' will be posted this weekend to coincide with the closing of Legally Blonde, The Musical on Broadway which plays its final performance at the Palace Theater on October 19th.
SpotCo founder Drew Hodges weighs in on advertising in a multi-platform world through a heated Presidential election and tough economic times. SpotCo, which represents nearly half of the shows running on Broadway, continually breaks convention with inventive, often irreverent campaigns which help catapult productions such as Rent, Phantom, Chicago, Avenue Q, In the Heights and Xanadu into some of the most successful musicals of all time. The company has represented 62 Tony nominations this year alone, which resulted in 14 Tony wins, including Best Play and Best Musical. Over the past decade SpotCo's shows have won six Pulitzer Prizes, including one this year.
Hello this is Champaign Charlie Salem on my way from London to the highlands of Scotland for the world's largest theatre festival with BW's regular overview of the Theatre Scene from across the pond
Dewynters and SpotCo, two advertising agencies that have redefined theatrical advertising and marketing in London and New York, will join forces in a unique global partnership under parent company, First Artist Corporation PLC.
The Guthrie announced today the launch of LittleHousetheMusical.com , a new micro-site dedicated to the upcoming world premiere production of the musical Little House on the Prairie. Designed by Twin Cities-based Gorton Studios, the site builds off the show artwork created by SpotCo, the Guthrie's New York-based creative agency, and offers video content, downloads, news, promotions and interactive resources to help enhance the experience for audiences.
The Guthrie is pleased to announce the launch of a new micro-site to showcase its upcoming production of A Midsummer Night's Dream. Designed by Twin Cities-based Gorton Studios, www.MyMidsummer.com uses Flash animation to capitalize on the fantastical fairy world created in Director Joe Dowling's signature production, building off the show artwork created by SpotCo, the Guthrie's New York-based creative agency.
BroadwayWorld.com chats with Mara Davi, who has joined the cast of multi-Tony Award-winning musical 'The Drowsy Chaperone' as Janet Van De Graaff, after making her Broadway debut in 'A Chorus Line' last season.
The theme for the 2007 edition of Broadway Cares / Equity Fights AIDS' annual event Broadway Bares was announced and ticket sales for the hotly anticipated event were officially launched tonight at the monthly 'NextWorks' event hosted by Next Magazine at the popular Chelsea nightspot SBNY (Splash).
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