Skip to main content Skip to footer site map

Broadway Grand Rapids Announces Broadway Arts Access Initiative

The Broadway GR mission is to bring world-class Broadway shows to the stage and the community.

Broadway Grand Rapids Announces Broadway Arts Access Initiative

Broadway Grand Rapids announces a new community initiative to make Broadway theater more inclusive and accessible. BGR recognizes that access to the arts can be challenging for a variety of reasons. The Broadway GR mission is to bring world-class Broadway shows to the stage and the community and BGR's hope is to cultivate an atmosphere where everyone feels a sense of belonging.

The new program, Broadway Arts Access, will enhance the mission and will be committed to breaking down the economic, physical, and cultural barriers that prevent would-be audience members from attending live theater.

Broadway Arts Access will be composed of 3 pillars:

• Seats for Kids: A scholarship fund proving free tickets to economically-disadvantaged children through local community service organizations and Title 1 schools to introduce children to the power of performing arts.

• Seats for Families: A program allowing the whole family to engage in a theatrical experience together. Funds will help families experiencing economic hardships with financial assistance to see a Broadway show, creating lasting memories.

• Seats for Community: A joint effort between BGR and other community organizations. Funds will be used for outreach as it relates to Diversity, Equity, Inclusion and Accessibility efforts, including securing services such as ASL Interpretation, Open Captioning, and Audio Description for performances.

For more information, visit BroadwayGrandRapids.com or call Broadway Grand Rapids (Mon-Fri 9:00am-4:30pm) at 616-235-6285. Donations can be made at https://www.mygiving.net/donate/Broadway-Arts-Access.

Broadway Grand Rapids was established in September of 1988, with a mission to present the very best of national touring Broadway productions in West Michigan. The Broadway series, sponsored by Fifth Third Bank, provides opportunities to educate, entertain and engage audiences. In 2019, Broadway Grand Rapids entered into a partnership agreement with Broadway Across America. This partnership enhances the opportunity to bring the hottest new productions from Broadway to Grand Rapids. All Broadway Grand Rapids presentations take place in DeVos Performance Hall located conveniently in downtown Grand Rapids. For more information about events visit www.BroadwayGrandRapids.com

Broadway Across America (BAA) is part of the John Gore Organization family of companies, which includes Broadway.com, The Broadway Channel, BroadwayBox.com, Group Sales Box Office and Broadway Brands. Led by 18-time Tony-winning theater producer John Gore (Owner & CEO), BAA is the foremost presenter of first-class touring productions in North America, operating in 48 markets with over 400,000 subscribers. Presentations include Disney's The Lion King, Wicked, The Book of Mormon and Hamilton. Current and past productions include Ain't Too Proud, Beautiful, Cats, Chicago, Dear Evan Hansen, Mean Girls, Moulin Rouge! and To Kill A Mockingbird.


BroadwayWorld Logo Vote Now for the 2022 BroadwayWorld Michigan Awards
Vote Nowvoting ends in



Three New Shows Go On Sale At Miller Auditorium This Week; FIDDLER ON THE ROOF and More! Photo
Miller Auditorium has announced that tickets will soon be available for Dragons and Mythical Beasts, Fiddler on the Roof and Madagascar the Musical, all as part of the Ashley HomeStore Spotlight Series.

Interview: Matthew Stocke Talks PRETTY WOMAN at Wharton Center Photo
From December 13th to 18th, you won't want to be anywhere other than Wharton Center while the national tour of Pretty Woman: The Musical makes its East Lansing debut.

Sphinx Organization Announces SphinxConnect: Impact and Sphinx Competition in Detroit Photo
Sphinx Organization, the largest and longest-standing convening dedicated to diversity and inclusion in classical music, celebrates its 25th anniversary this season, anchored by its annual convening, SphinxConnect: Impact, and the Sphinx Competition in Detroit, MI, January 26-28, 2023.

BLIPPI Brings His Wonderful World Tour To Kalamazoos Miller Auditorium Photo
Round Room Live and Moonbug Entertainment has announced that a new live show, Blippi: The Wonderful World Tour, will again bring the vivacious, energetic, and educational antics of global sensation Blippi to stages across North America, with a stop at Kalamazoo's Miller Auditorium on June 13, 2023.


More Hot Stories For You


Three New Shows Go On Sale At Miller Auditorium This Week; FIDDLER ON THE ROOF and More!Three New Shows Go On Sale At Miller Auditorium This Week; FIDDLER ON THE ROOF and More!
December 7, 2022

Miller Auditorium has announced that tickets will soon be available for Dragons and Mythical Beasts, Fiddler on the Roof and Madagascar the Musical, all as part of the Ashley HomeStore Spotlight Series.

Sphinx Organization Announces SphinxConnect: Impact and Sphinx Competition in DetroitSphinx Organization Announces SphinxConnect: Impact and Sphinx Competition in Detroit
December 6, 2022

Sphinx Organization, the largest and longest-standing convening dedicated to diversity and inclusion in classical music, celebrates its 25th anniversary this season, anchored by its annual convening, SphinxConnect: Impact, and the Sphinx Competition in Detroit, MI, January 26-28, 2023.

Theatre NOVA Presents SUGAR PLUM PANTO Beginning This WeekTheatre NOVA Presents SUGAR PLUM PANTO Beginning This Week
December 6, 2022

Theatre NOVA, Ann Arbor's resident nonprofit professional theatre, continues its 2022-23 season of in-person full-length productions with “Sugar Plum Panto” by Carla Milarch and R. MacKenzie Lewis, which runs December 9 through December 31, 2022.

BLIPPI Brings His Wonderful World Tour To Kalamazoo's Miller AuditoriumBLIPPI Brings His Wonderful World Tour To Kalamazoo's Miller Auditorium
December 5, 2022

Round Room Live and Moonbug Entertainment has announced that a new live show, Blippi: The Wonderful World Tour, will again bring the vivacious, energetic, and educational antics of global sensation Blippi to stages across North America, with a stop at Kalamazoo's Miller Auditorium on June 13, 2023.

Tickets for Disney's FROZEN The Hit Broadway Musical On Sale at Broadway Grand Rapids This FridayTickets for Disney's FROZEN The Hit Broadway Musical On Sale at Broadway Grand Rapids This Friday
December 5, 2022

Disney Theatrical Productions, under the direction of Thomas Schumacher, and Broadway Grand Rapids has announced that tickets for the long-awaited production of Disney's Frozen will go on sale to the public on Friday, December 9, 2022.