NBC's AMERICA'S GOT TALENT Hits 3-Year High in 18-49 Demo

By: Sep. 20, 2017
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NBC wins Tuesday night, dominating in 18-49, total viewers and every other key measure.
AMERICA'S GOT TALENT (2.9/12 in 18-49, 14.3 million viewers overall from 8-10:01 p.m. ET) The show scores the show's highest 18-49 rating in three years (since June 3, 2014, 2.9). Delivers the show's most-watched Tuesday telecast in six years (best since July 5, 2011, 15.779 million). With its performance finale, jumps +26% week to week in 18-49 (2.9 vs. last week's 2.3 from 9-11 p.m.) and +2.7 million persons or +24% in total viewers (14.318 million vs. 11.573 million). Is the #1 show of the night on the Big 4 networks in 18-49, total viewers and every other key measure.

The show grows +4% versus last year's performance finale in 18-49 (2.9 vs. 2.8 on Sept. 13, 2016) and +2% in total viewers (14.318 million vs. 13.973 million). Dominates the timeslot in every key measure. Will add significant viewership via time-shifting: Last week's "Talent" increased by +27% in 18-49 (2.27 to 2.88) and +2.4 million viewers overall (11.6 million to 14.0 million) going from L+SD to L+3 Nielsens. The increases of +0.61 of a rating point and +2.4 million viewers overall were the night's biggest L+3 lifts in 18-49 rating and total viewers. In L+7, "Talent" is growing by +35% this season in 18-49 rating (from a 2.63 to a 3.54) and +3.3 million viewers overall (12.8 million to 16.1 million) going from L+SD to L+7.

"The Paley Center Salutes the Best of Will & Grace" (1.2/5 in 18-49, 5.3 million viewers overall from 10:01-11 p.m. ET): Dominates at 10 in 18-49 among ABC, CBS and NBC, winning every key demo. Tops the prior five Paley Center primetime specials on the Big 4, delivering the top rating for those specials since Nov. 26, 2010 ("TV's Funniest Holiday Moments," 1.2 on Fox). Outdeivers the previous six Paley Center specials, with the biggest overall audience for a Paley special since June 16, 2010 ("TV's Greatest Surprises," 6.6 million on CBS). Is close to rounding up to a 1.3 (currently reporting a 1.24 in these prelim fast-affiliate ratings).

In Late-Night Metered Markets Tuesday Night (some Florida markets excluded): In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.0/5; "Late Show with Stephen Colbert," 2.8/8; and ABC's "Jimmy Kimmel Live," 1.4/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/4; "Late Show," 0.4/3; and "Jimmy Kimmel Live," 0.5/3.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.2/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.3/5 in metered-market households; CBS's "Late Late Show," 1.2/4. In the 25 markets with Local People Meters, averages were: "Late Night," 0.4/4 in 18-49; "Late Late Show," 0.2/2.

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.



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