NBC NIGHTLY NEWS Wins Demo Again, Ranks No. 1 Across the Board This Season
By: Caryn Robbins Feb. 22, 2017
NBC NIGHTLY NEWS WITH LESTER HOLT ranked #1 in the demo for the week of February 13, averaging 2 million A25-54 viewers, leading "ABC World News Tonight" by +129,000 (+10%) and "CBS Evening News" by +416,000 (+27%). Nightly News holds its largest demo leads over ABC and CBS in three seasons, while the NBC News broadcast has increased its demo lead over ABC by +20% from last season.
Among A18-49, Nightly News averaged 1.5 million viewers, topping ABC by +172,000 (+13%) and CBS by +386,000 (+36%). The NBC News broadcast has ranked #1 in A25-54 and A18-49 for 81 of the last 82 weeks. Compared to the same week last season, Nightly News' lead over ABC was up +79% (+172,000 vs. +96,000 last year). For the week, Nightly News averaged 8.5 million total viewers, leading CBS EVENING NEWS by +1.4 million (+20%). Season to date, Nightly News is the #1 evening newscast across the board. Weekly Highlights: Nightly News averaged 2 million A25-54 viewers, outperforming ABC by +129,000 (+10%) and CBS by +416,000 (+27%).Nightly News averaged 1.5 million A18-49 viewers, topping ABC by +172,000 (+13%) and CBS by +386,000 (+36%).
Nightly News has ranked #1 in A25-54 and A18-49 for 81 of the past 82 weeks.
Season Highlights: Nightly News is the #1 evening newscast across the board.
Nightly News holds its largest A25-54 advantages over ABC and CBS in three seasons.
Compared to last season, Nightly News' demo lead over ABC is up +20%, while its advantage over CBS is up +13%.
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