KATIE Season 2 Premiere Opens at Over 6-Month Highs Across the Board
By: Caryn Robbins Sep. 24, 2013
Based on National ratings for its second season premiere week (w/o 9/9/13), "Katie" shot up by double digits week to week in Households (+19% - 1.9 rating vs. 1.6 rating), Total Viewers (+22% - 2.388 million vs. 1.962 million) and Women 25-54 (+29% - 0.9 rating vs. 0.7 rating). In fact, "Katie" scored its highest Household rating and largest audience in more than 6 months and matched its highest Women 25-54 rating in 7 months - since w/o 2/25/13 and w/o 2/4/13, respectively.
"Katie" nearly matched its big year-ago debut week in Households, pacing within 1-tenth of a rating point (1.9 rating vs. 2.0 rating on w/o 9/10/12). During premiere week, "Katie" finished among the Top 5 Syndicated talk shows in U.S. Homes (No. 5). "Katie" is executive-produced by Katie Couric and Rachel Miskowiec and is distributed by Disney-ABC Domestic Television.Videos