Esquire Network Posts Record-Breaking Gains in October

By: Oct. 28, 2015
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Esquire Network posted record-breaking gains in October 2015, ranking as the fastest growing network among the top 60 cable networks for the month. The network delivered year over year gains in primetime of +51% among adults 18-49, +45% among men 18-49 and +46% among P2+ for the month. Total day was up +38% among Adults 18-49 and Men 18-49, and +48% among P2+. Year to date, Esquire is up +20% in primetime and +23% across total day versus 2014 among Adults 18-49.

Esquire's October ratings success was fueled largely by the network's hit original series "Car Matchmaker" with host SPIKE Feresten, currently in its second season. Additionally, Esquire's "Back to the Future" marathon on Wednesday, October 21 shattered ratings records across the board, including the network's biggest night in primetime since launch with 591K Total Viewers, 334K Adults 18-49 and 172K Men 18-49. The network ranked #9 among all cable networks with Adults 18-49 for the night. Esquire also scored its biggest total day in network history on October 21 with 248K Total Viewers, 144K Adults 18-49 and 75K Men 18-49, and delivered its most-watched telecast in the network's two year history with the first installment of the "Back to the Future" trilogy at 7:30pm, which averaged 590K Total Viewers, 332K Adults 18-49 and 172K Men 18-49.

Continuing its momentum, Esquire's November programming line-up is packed with premieres, including the season four return of "Knife Fight" with chef Ilan Hall, new series premiere "Uncorked" featuring six New York-based wine experts attempting to pass the grueling Master Sommelier exam, the premiere of "Going Deep with David Rees" revealing the not so obvious complexities of life's most seemingly simple things, and the premiere of the dark and irreverent drama "Spotless," the network's first original scripted series.



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