E! News Launches FREESTYLE as Brand's First Weekly Facebook Live Show

By: Caryn Robbins Nov. 03, 2016

E! News continues to expand its multiplatform programming lineup with the unveiling of "freeSTYLE," the brand's first Facebook Live series dedicated to all things fashion and beauty.

Streaming as an eight episode weekly series and in E! News' signature fast paced, water cooler conversational format, the "freeSTYLE" glam squad will deliver the tools and tricks E! News' style savvy viewers need to know about.

With launch partner Ulta Beauty, "freeSTYLE" kicks off this Thursday, November 3rd at 8p ET and 5p PT on E! News' Facebook page.

Hosted by E! NEWS correspondent, Zuri Hall, and E! NEWS Senior Beauty Editor, Cinya Burton, and joined by rotating celebrity beauty experts, "freeSTYLE" will include fan interaction, discussions and reviews of the best and most relevant people, products and trends that matter to E! News' 9.5 million highly engaged Facebook fans. "freeSTYLE" will also provide style enthusiasts with easy to access shoppable opportunities in real time.

"freeSTYLE" debuts this Thursday, November 3rd at 8p ET and 5p PT on the E! News' Facebook page.