Disney/ABC's '25 Days of Christmas' Reaches Over 150 Million Total Unique Viewers

The nation spent the merriest time of the year with the Disney|ABC Television Group's "25 Days of Christmas" holiday-themed programming that included festive specials, classic holiday movies and returning favorites across ABC, Freeform, Disney Channel, Disney XD and Disney Junior. Disney|ABC Television Group's content reached 151 million total unique viewers, which is 50% of the viewers in U.S. TV households. Excluding sports, FreeForm was the #1 basic cable network during the event (6-11p) across A18-49, A18-34, F18-49, F18-34, P12-34 and F12-34. This is the eighth straight year FreeForm has been #1 among W18-34 and W18-49. Additionally, Freeform's "25 Days of Christmas" programming garnered nearly 80 million total viewers on traditional television and an additional 17 million views across on-demand platforms.

Source: Nielsen, L+3 data, 6-minute qualifier for reach.

About Disney|ABC Television Group Disney|ABC Television Group is comprised of The Walt Disney Company's global entertainment and news television properties, owned television stations group, and radio business.

This includes ABC Studios, a global leader in the development, production and distribution of entertainment content across broadcast, cable and on-demand platforms; the ABC Owned Television Stations Group; and The ABC Television Network, which provides entertainment and news programming to viewers via more than 200 affiliated stations across the U.S. It also includes Disney Channels Worldwide, a portfolio of 120 kid-driven, family-inclusive entertainment channels, including Disney Channel, Disney XD, Disney Junior, Disney Cinemagic, Hungama, and Radio Disney brands, as well as cable network Freeform, which targets millennials. Disney|ABC Home Entertainment and Television Distribution and Disney Media Distribution round out the portfolio. Disney|ABC Television Group also has equity interests in A+E Networks and Hulu.

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