DeLuca, Brunetti to Produce 50 SHADES OF GREY Film

DeLuca, Brunetti to Produce 50 SHADES OF GREY Film

The upcoming film adaptation of the best-selling novel 50 SHADES OF GREY, coming from Universal Pictures and Focus Features, will be produced by Mike De Luca and Dana Brunetti, according to The Hollywood Reporter.  

The duo was behind two Oscar-nominated films, last year's Moneyball and David Fincher's The Social Network. According to the report, they were personally chosen by the book's author, E.L. James, after she met with a number of producers. 

The trilogy from Vintage Books have sold 31 million e-book and print copies in English-language markets worldwide. In the U.S., the books have sold over 20 million copies in e-book and print making it one of the fastest selling book series in publishing history.

"At its core, 'Fifty Shades of Grey' is a complex love story, requiring a delicate and sophisticated hand to bring it to the big screen," said Universal Pictures Co-Chairman Donna Langley. “Mike and Dana’s credits more than exemplify what we need in creative partners and we’re glad to have them as part of our team.”

“Michael De Luca is a dream producer, whose combination of vision, taste and fearlessness is the perfect match for Fifty Shades of Grey,” said Focus Features' Chief Executive Officer James Schamus.

“I am thrilled that Mike has joined Team Fifty,” said E L James. “He brings a passion for and in-depth understanding of the characters and story, and a wealth of experience in making quality films.”

“Dana and I are both grateful and honored to be invited to join this team,” said De Luca. “We deeply respect and admire the kinds of films Donna, James and Jeb have been responsible for and are very excited to be joining Erika in a collaboration to bring her vision of this once in a lifetime, provocative and resonant love story to the screen.”

"Fifty Shades of Grey" follows the relationship of 27-year-old billionaire ChristIan Grey and college student Anastasia Steele. Subsequent novels in the series, “Fifty Shades Darker” (September 2011) and “Fifty Shades Freed” (January 2012) explore the couple’s deepening relationship.