Cartoon Network Scores in Key Kid Demo for Third Week of December
Across the third week of December 2013, Cartoon Network ranked as television's #1 network for Early Prime (7-9 p.m.) delivery of boys 9-14. Cartoon Network increased delivery in Early Evening among all targeted kid demos - kids 2-11 grew by 5%, kids 6-11 by 9% and kids 9-14 by 8%.
Built on the strength of its original and exclusive acquired programming, Cartoon Network scored as the #1 television destination among boys 6-11 & 9-14 on Monday night (7-9 p.m.), #1 among boys 6-11 on Wednesday and Saturday night (7-9 p.m.), and #1 among boys 9-14 on Tuesday and Friday Night.
Monday night's overall delivery (7-9 p.m.) grew among all boys vs. last year, ranging between 3% and 8%. Tuesday Night (7-9 p.m.) grew year-over-year among kids 9-14 and boys 9-14, between 2% and 11%. Wednesday Night's delivery also increased among kids 6-11 (10%) and boys 2-11 (9%) & 6-11 (14%), while Friday night delivery grew among kids 2-11 (8%) and all targeted boys 2-11 (12%), 6-11 (5%) and 9-14 (12%).
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