CBS's 60 MINUTES is No. 2; Makes Nielsen Top 10 in Key Demos
60 MINUTES was America's #2 program in viewers and the week's top non-sports broadcast, drawing 14.6 million according to Nielsen live plus same day ratings for Sunday, Oct. 22. It was the second week in a row the broadcast cracked the top 5.The CBS newsmagazine also made Nielsen's Top 10 broadcasts in the key demos, #7 in adults 25-54 (3.4/10) and adults 18-49 (2.4/09, tie). Compared to last week, 60 MINUTES was up +6 percent in adults 25-54 (from 3.2/09), +4 percent in adults 18-49 (from 2.3/08) and added +1.24m viewers (from 13.34m, +5 percent). Sunday's 60 MINUTES featured Scott Pelley's unprecedented interview with an FBI undercover who infiltrated al Qaeda, Oprah Winfrey's story about solitary confinement in America and a Sharyn Alfonsi report on a billionaire wine-collector's crusade to root out wine fraud. Jeff Fager is the executive producer of 60 MINUTES, America's #1 news program.