ABC's JIMMY KIMMEL Grows Week-to-Week in Key Measures
By: Caryn Robbins
With its late-night lineup of "Jimmy Kimmel Live" at 11:35 p.m. and "Nightline" at 12:35 a.m., ABC won the first full week of the May 2013 sweep (w/o 4/29/13). The Net grew over the prior week by 3% in Total Viewers (2.175 million vs. 2.120 million) and 3% in Adults 18-49 (721,000 vs. 698,000).
ABC (2.175 million) was the most-watched network in late-night for the 9th time in 17 weeks with its new lineup - beating the wins of CBS (2.117 million) and NBC (2.093 million) combined (CBS=5, NBC=3). Taking the top spot in 14 of 17 weeks with its new lineup, ABC stood as the No. 1 network in late-night once again in Adults 18-49 (721,000), leading CBS by 15% (627,000) and NBC by 3% (700,000). "Jimmy Kimmel Live" (M-F 11:35 p.m.)During the week of April 29, 2013, ABC's "Jimmy Kimmel Live" was up week to week in both Total Viewers (+3% - 2.471 million vs. 2.405 million) and Adults 18-49 (+2% - 820,000 vs. 802,000). "JKL" also grew over its performance on the same week last year by 30% in Total Viewers and by 17% in Adults 18-49 (1.907 million and 700,000 on w/o 4/30/12), growing year over year in each of the 17 weeks since its move to 11:35 p.m. Despite airing a repeat telecast on Friday, ABC's "JKL" topped a week of all-original episodes of CBS' "The Late Show with David Letterman" by 7% in Adults 18-49 (820,000 vs. 766,000), marking the ABC program's 5th win in 6 weeks over "The Late Show."
For the week of April 29, 2013, ABC News' "Nightline" drew 1.558 million Total Viewers, 690,000 Adults 25-54 and 512,000 Adults 18-49, according to Nielsen Media Research. For the 2nd straight week, "Nightline" beat CBS' "The Late Late Show with Craig Ferguson" across all key target demos - Total Viewers (+193,000), Adults 25-54 (+37,000) and Adults 18-49 (+51,000). "Nightline" saw week-to-week increases in Total Viewers (+4%), Adults 25-54 (+11%) and Adults 18-49 (+8%) - 1.500 million, 622,000 and 472,000, respectively, on w/o 4/22/13. In fact, "Nightline" drew its 2nd-most-watched week in more than 3 months - since w/o 1/21/13, behind only the week of its coverage of the events in Boston (w/o 4/15/13). On Thursday (5/2/13), "Nightline" (1.560 million and 730,000) ranked No. 1 in both Total Viewers and Adults 25-54 versus CBS' "The Late Late Show" (1.539 million and 675,000) and NBC's "Late Night" (1.519 million and 676,000). On average in its new time period, "Nightline" has improved ABC's performance compared to the same weeks last year in Total Viewers (+7%). In addition, "Nightline" leads CBS' "The Late Late Show with Craig Ferguson" by +113,000 Total Viewers and by +26,000 Adults 25-54.
Late-Night (Week of Apr 29): TOTAL VIEWERS A18-49(000)
ABC 2,175,000 721,000
CBS 2,117,000 627,000
NBC 2,093,000 700,000
Source: The Nielsen Company, Live + Same Day National Program Ratings for weeks of 4/29/13, 4/22/13 & 4/30/12 or as dated. Most Current - First 17 Weeks of 2013 (1/8/13 - 5/5/13, "JKL" and "Nightline" are excluded on 1/7/13) and First 13 Weeks of 2012 (1/9/12 - 5/6/12). Comparisons based on 000s.
Videos