2014 KENNEDY CENTER HONORS Leads CBS to Tuesday Victory

THE 37th ANNUAL KENNEDY CENTER HONORS led CBS to a Tuesday night victory across the board in viewers and key demographics, according to Nielsen preliminary live plus same day ratings for Dec. 30.

9:00 PM's 37TH ANNUAL KENNEDY CENTER HONORS (S) was first in viewers (9.20m), adults 25-54 (1.7/05) and adults 18-49 (1.2/04). Compared to last year's event on Dec. 29, 2013, CBS was up +21% in adults 25-54 (from 1.4/03), +33% in adults 18-49 (from 0.9/02) and added +2.02m viewers (from 7.18m, +28%). THE KENNEDY CENTER HONORS posted its best viewer delivery since 2010 and its best adults 25-54 and adults 18-49 performances since 2012.

In addition, NCIS (R) won its 8:00 PM timeslot in viewers (10.20m), adults 25-54 (1.9/05) and adults 18-49 (1.2/04).

For the night, CBS was first in viewers (9.53m), adults 25-54 (1.8/05) and adults 18-49 (1.2/04).

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