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Increased Sales

comets
Understudy
joined:7/18/17
Understudy
joined:
7/18/17
Increased Sales#1
Posted: 5/2/18 at 8:14pm

Will shows like Spongebob who have only been doing see a gross spike due to the Tony Awards or does it usually happen only when the show wins awards?  I know that I bought a ticket to the show and can't imagine that I'm the only one. 

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MichelleCraig
Broadway Star
joined:5/28/14
Broadway Star
joined:
5/28/14
Increased Sales#2
Posted: 5/2/18 at 8:22pm

I definitely think multiple nominations spike sales. With Spongebob, though, I feel families are staying away due to the exorbitant ticket prices Broadway is now experiencing. Ticket buyers are thinking more than twice before buying tickets for a family of five.

Even if it were to win in all of its categories, I still think it would struggle at the box office...

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dramamama611
Broadway Legend
joined:12/4/07
Broadway Legend
joined:
12/4/07
Increased Sales#3
Posted: 5/2/18 at 9:34pm

Well, it certainly can't hurt, but noms don't seem to do THAT much at the box office.   Wins, and really only the best musical/revival/play categories seems to make a BIG difference....a big enough difference to keep a struggling show alive.

 

While I have no interest in it, lots of people seem to love it.

If we're not having fun, then why are we doing it? These are DISCUSSION boards, not mutual admiration boards. Discussion only occurs when we are willing to hear what others are thinking, regardless of whether it is alignment to our own thoughts.
yankeefan7
Broadway Legend
joined:4/14/12
Broadway Legend
joined:
4/14/12
Increased Sales#4
Posted: 5/3/18 at 6:54am

"Well, it certainly can't hurt, but noms don't seem to do THAT much at the box office.   Wins, and really only the best musical/revival/play categories seems to make a BIG difference....a big enough difference to keep a struggling show alive."

Yep, we all know Sponge Bob will not win any major awards so its audience will still probably be just the young people who grew up with the TV show.