Is it a fixed number (ie $100,000) or a percentage? I read that some owners reduce the rent for shows that aren't doing so well. Do they also raise it for a sell out show (ie Book of Mormon)?
It's both - a base number PLUS a percentage of the box office. There's a standard clause which allows the theatre owner to evict a show that isn't selling well enough - especially if there are other new shows waiting for a vacant theatre.
BTW - those "theatre restoration fees" added to ticket prices? They are a way for the theatre owner to make MORE money. That money goes directly to the theatre owner and is not counted as part of the show's weekly gross.
The owners of the theater can certainly agree to change the contract...but you aren't going to find any producers to greenlight an INCREASE just because they are doing well. the owners already make more money just because they are selling well.
If we're not having fun, then why are we doing it?
These are DISCUSSION boards, not mutual admiration boards. Discussion only occurs when we are willing to hear what others are thinking, regardless of whether it is alignment to our own thoughts.
You would think that, instead of pushing to increase the rent for a show that is doing well, the owners of the theatre would be happy to have such consistent income. No worrying about whether or not the show is going to shutter and close in a week, leaving them vacant for any period of time. And not to mention, as has been said, the percentage of box office sales they get.
I wonder if when a show is struggling the theater owners and producers agree to pay as little rent as possible for that reason, dragonlp86. Surely some rent is better than no rent..
"You can't overrate Bernadette Peters. She is such a genius. There's a moment in "Too Many Mornings" and Bernadette doing 'I wore green the last time' - It's a voice that is just already given up - it is so sorrowful. Tragic. You can see from that moment the show is going to be headed into such dark territory and it hinges on this tiny throwaway moment of the voice." - Ben Brantley (2022)
"Bernadette's whole, stunning performance [as Rose in Gypsy] galvanized the actors capable of letting loose with her. Bernadette's Rose did take its rightful place, but too late, and unseen by too many who should have seen it" Arthur Laurents (2009)
"Sondheim's own favorite star performances? [Bernadette] Peters in ''Sunday in the Park,'' Lansbury in ''Sweeney Todd'' and ''obviously, Ethel was thrilling in 'Gypsy.'' Nytimes, 2000
That might explain why some shows with low grosses just seemed to carry on and on without posting closing notices for the longest time. The theatre just might not have had something better on the horizon, and didn't want to lose what rent they could currently get.
Plus, I believe that when a show has large advance sells, the interest on the money collected generally goes to the theater and not the producers. That can be quite a lot.
It is my understanding that the money is not paid to the producers until the performance.