Sprout Debuts New Eco-Friendly Fashion Watches Made With Swarovski Elements

Sprout, a creator of eco-friendly timepieces, is proud to announce their new SPROUT ADVANCED CRYSTAL COLLECTION, a unique line of watches available nationwide incorporating ADVANCED CRYSTAL, a new lead-free* technology developed by SWAROVSKI ELEMENTS. Researched and developed for more than 10 years, this major technological breakthrough represents the new DNA of crystal, a patented formula using only carefully selected raw materials that are in compliance with all international standards. ADVANCED CRYSTAL offers unsurpassed brilliance with the highest precision, quality and clarity for flawless beauty.

"We truly believe that an eco-forward lifestyle should be beautiful and full of sparkle and shine," said Marcella Maselli, director of product development for Sprout. "Using new ADVANCED CRYSTAL from SWAROVSKI ELEMENTS gives us the opportunity to bring eco-friendly fashion to a new level of creativity and sophistication that offers the conscious consumer an enchanting selection of sustainable timepieces."

All Sprout watches are uniquely designed with the earth in mind. In addition to ADVANCED CRYSTAL, the SPROUT ADVANCED CRYSTAL COLLECTION is constructed with eco-materials such as biodegradable corn resin, natural bamboo, organic cotton and cork. As with all Sprout models, the watches also contain a mineral crystal lens and mercury-free battery.

With several new styles, Sprout previewed the new collection in early June at Las Vegas' JCK, the country's premier watch and jewelry trade event. The sophisticated timepieces are currently available for women in Sprout's 6500 and 6800 series, with price points ranging from $70 to $75 depending on style. The SPROUT ADVANCED CRYSTAL COLLECTION is available nationwide at Nordstrom, Lord & Taylor and SproutWatches.com. For more information on the collection and Sprout's full line of eco-friendly timepieces, visit SproutWatches.com.

* Crystal glass and all other materials containing 0.009 % lead or less.

About Sprout:

Under the umbrella of a company that has been producing best-selling timepieces for more than 50 years, Sprout Watches set out to create an eco-forward lifestyle brand, which utilizes the highest quality materials while striving to protect the Earth's natural resources. Constructed from sustainable elements such as biodegradable corn resin, bamboo, cork, organic cotton, mother of pearl conflict free diamonds and Swarovski's Advanced Lead-Free Crystal, Sprout Watches are setting the standard for eco-friendly, fashionable forward timepieces. Connect with Sprout at SproutWatches.com, Facebook.com/SproutWatches and @SproutWatches.

About SWAROVSKI ELEMENTS:
SWAROVSKI ELEMENTS is the premium brand for the finest crystal elements manufactured by Swarovski. The designers' choice since the founding of the company in 1895, SWAROVSKI ELEMENTS provides creative talents from the fashion, jewelry, accessories, interior design and lighting industries with the latest on-trend innovations. Available in a myriad of colors, effects, shapes and sizes, SWAROVSKI ELEMENTS offer designers a fabulous palette of inspiration. Born out of passion for detail and high-precision cutting, they impart refined glamour to everything they embellish. These precious ingredients can be recognized through the "MADE WITH SWAROVSKI ELEMENTS" label, which serves as a certificate of authenticity. It marks products that are made with genuine SWAROVSKI ELEMENTS.

WWW.SWAROVSKI-ELEMENTS.COM.