INDUSTRY INSIGHT: Weekly Grosses Analysis - 7/16; MORMON Sets 38th Record

By: Jul. 16, 2012
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Welcome to this week's edition of our new WEEKLY GROSSES ANALYSIS, part of our new Industry Insights section that will feature insider industry information, commentary and insights!

THE BOOK OF MORMON, winner of nine Tony Awards including Best Musical, has (once again!) broken the house record of Broadway's Eugene O’Neill Theatre for the 38th time. The show earned $1,637,543.00 for the week ending Sunday, July 15, in the 1,068-seat O’Neill, one of Broadway’s smallest theatres.

In other news, starting performances last week - were FELA! and BRING IT ON.

Read on for all the weekly grosses statistics for the movers and shakers from the latest grosses, 7/15/2012.


Top 5 by This Week Gross
THE LION KING $2,002,353
WICKED $1,980,214
SPIDER-MAN TURN OFF THE DARK $1,738,983
THE BOOK OF MORMON $1,637,543
EVITA $1,212,448
Bottom 5 by This Week Gross
END OF THE RAINBOW ($253,535), CLYBOURNE PARK ($429,513), A STREETCAR NAMED DESIRE ($488,099), ROCK OF AGES ($496,313), PETER AND THE STARCATCHER ($517,681)

Top 5 by This Week Gross vs. Last Week Gross
EVITA $568,785
CHICAGO $198,713
A STREETCAR NAMED DESIRE $108,144
NICE WORK IF YOU CAN GET IT $81,387
MARY POPPINS $66,725
Bottom 5 by This Week Gross vs. Last Week Gross
Gore Vidal'S THE BEST MAN ($-89,014), HARVEY ($-63,973), THE PHANTOM OF THE OPERA ($-23,960), PORGY AND BESS ($-3,046), PETER AND THE STARCATCHER ($-2,927)

Top 5 by Average Ticket Price
THE BOOK OF MORMON $187.11
THE LION KING $149.23
WICKED $140.56
ONCE $118.04
SPIDER-MAN TURN OFF THE DARK $116.37
Bottom 5 by Average Ticket Price
END OF THE RAINBOW ($63.19), MEMPHIS ($66.52), A STREETCAR NAMED DESIRE ($67.94), CLYBOURNE PARK ($69.41), GHOST ($72.19)

Top 5 by Gross % of Potential
THE BOOK OF MORMON 131.59%
THE LION KING 118.46%
WICKED 117.79%
SPIDER-MAN TURN OFF THE DARK 96.2%
NEWSIES 95.78%
Bottom 5 by Gross % of Potential
END OF THE RAINBOW (30.91%), PORGY AND BESS (41.75%), GHOST (42.14%), A STREETCAR NAMED DESIRE (47.44%), MEMPHIS (48.18%)

Top 5 % of Seats Sold of Total Seats
THE BOOK OF MORMON 102.6%
HARVEY 102.2%
ONCE 101.7%
NEWSIES 101.6%
THE LION KING 100.0%
Bottom 5 % of Seats Sold of Total Seats

END OF THE RAINBOW (50.7%), PORGY AND BESS (59.6%), Gore Vidal'S THE BEST MAN (65.7%), GHOST (66.3%), SISTER ACT (67.7%)


Top 5 by Seats Sold This Week vs. Last Week
EVITA 2131
A STREETCAR NAMED DESIRE 1260
CHICAGO 981
MEMPHIS 892
SPIDER-MAN TURN OFF THE DARK 718
Bottom 5 by Seats Sold This Week vs. Last Week
Gore Vidal'S THE BEST MAN (-1037), SISTER ACT (-655), GHOST (-605), War Horse (-437), PETER AND THE STARCATCHER (-424)

That's all for this week... Other statistics that you'd like to see? Let us know!


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