ESPN Coming to SteelStacks for FIFA World Cup SoccerFest & Viewing Party
Lehigh Valley will be in the national spotlight when ESPN, the Worldwide Leader in Sports, visits SteelStacks June 16 as part of the official FIFA World Cup SoccerFest and Viewing Party. The internationally respected sports network has selected SteelStacks as one of a handful of destinations around the country where it will offer live look-ins at the crowds gathered to watch the USA versus Ghana game, set for 6 p.m. that evening.
As part of its coverage of World Cup Brazil, ESPN will have cameras at select soccer viewing parties around the U.S. The network plans to offer live look-ins during the United States' games, capturing audience response to goals and big plays, as well as reaction following the conclusion of matches. In addition to Bethlehem, other cities confirmed so far for ESPN appearances include Chicago and Kansas City.
"As we move closer to the start of the 2014 World Cup, the excitement for this international soccer showcase continues to build," says Curt Mosel, Vice President of Marketing and Public Relations for ArtsQuest, the nonprofit arts organization serving as the host for the SoccerFest and Viewing Party at SteelStacks. "Over the past few months, we've worked closely with ESPN to highlight the many elements that will make the FIFA World Cup SoccerFest and Viewing Party a one-of-a-kind experience celebrating the World's Game, so we're honored that they have chosen SteelStacks as one of the locations for game-day coverage."
We thank FIFA and ESPN for their interest and involvement with this unique soccer celebration here in the Lehigh Valley. It really highlights this region's growing reputation as a destination for world-class festivals and sports events."