Food + Wine

Good Earth Coffeehouse Chain Plans Expansion to Ontario

Related: Press Release, News
Good Earth Coffeehouse Chain Plans Expansion to Ontario

CALGARY, ALBERTA(Marketwired - Oct. 23, 2013) - Good Earth Cafes Ltd, parent company of Good Earth Coffeehouse, has announced plans to expand its authentic coffeehouse concept into Ontario. The coffeehouse chain is presently operating in Alberta, British Columbia, and Saskatchewan, with 42 locations.

Gerry Docherty, President, has sights on growth throughout Ontario through the company's successful franchise model. Good Earth's expansion strategy includes seeking multi-unit franchise operators initially, with a secondary push for single-unit franchisees in smaller markets.

Good Earth's Real Estate division is evaluating sites in larger centres - Greater Toronto Area and Ottawa - as well as mid-markets like London, Barrie, and Oakville. "Smaller markets supported by a university or college like Guelph and Kingston are also on our radar due to the unique nature of these towns and how well the Good Earth resonates with people in university-based communities," says Docherty.

Urban real estate, such as office building and retail developments with excellent street presence and high traffic, are key to the expansion. Suburban and neighborhood settings, and non-traditional retail sites such as university campuses, and health-and-wellness facilities, are also targeted.

Good Earth Coffeehouse invites interested parties to learn more about franchise opportunities in Ontario.

"We welcome the chance to tell the Good Earth story, and share our exciting opportunities with Ontarians. A Good Earth Coffeehouse franchise will appeal to people who want to feel good about what they are doing - for their own lifestyle and for their communities."

About Good Earth Coffeehouse

Good Earth is a network of authentic coffeehouses with over 40 locations throughout Alberta, British Columbia and Saskatchewan. The first Good Earth Coffeehouse opened in Calgary 1991. Founders, Nan Eskenazi and Michael Going, began with a desire to serve exceptional coffee and wholesome food, with a down-to-earth attitude. Good Earth has focused on creating a unique experience for customers through the combination of a distinctive coffeehouse environment and social and environmental responsibility. The company has grown through franchising, and remains true to the original mission… to be a coffeehouse with good food. www.goodearthcafes.com


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