Lexus And The Fox Theatre Announce Presenting Rights Agreement

By: Jan. 10, 2017
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The Fox Theatre today announced a seven-year agreement establishing Lexus as the exclusive presenting partner of the Marquee Club, a premium club slated to open the fall of 2017. The new agreement builds upon Lexus' nearly ten years as the official automotive sponsor of the Fox Theatre. Under the deal, 'Marquee Club presented by Lexus' will include built-in branding initiatives throughout the club, including featured interior and exterior signage, exclusive event opportunities and branded collateral. Financial terms of the agreement were not disclosed.

"The Marquee Club will be the largest expansion of the Fox Theatre in nearly a century," said Allan Vella, President and CEO of the Fox Theatre. "This is a thrilling time for the Fox and we are pleased that Lexus, our partner for nine years, has decided to join us on this journey. Lexus signifies sophistication, high design and quality of craftsmanship, and we could not have found a more perfect partner. Overall, the agreement makes us a stronger organization and allows us to remain competitive in the cultural landscape of Atlanta."

"The new Marquee Club will provide exclusive, personalized service at another level, much like Lexus does for our customers," said Jason Cropper, General Manager of Lexus Southern Area. "It's a natural fit for the Lexus brand to be more engaged with patrons of the Fox and this fantastic new space."

Upon its completion, the Marquee Club will encompass 10,000-square-feet of premium event space to include multi-level interior and climate controlled exterior environments. Guests will have the opportunity to enjoy enhanced food and beverage service within the club's five stationary bars with passed and displayed hors d'oeuvres located throughout. Overlooking Atlanta's famed Peachtree Street, the rooftop terrace will allow public access to the Fox Theatre's roof for the first time in nearly 50 years.

Guests may enter the club before and after events, as well as during intermission. Additional amenities will include priority pre-sale ticketing notifications, private restrooms, dedicated lobby elevator, concierge guest services and self-parking access to an adjacent lot. At intermission, guests will have access to pre-ordered drinks, dessert and coffee offerings.

Annual access to the Marquee Club includes corporate memberships starting at $10,000 and non-corporate memberships starting at $2,500. Memberships for Broadway Across America subscribers vary by the number of shows in each season, and are listed at $600 for the 2017/2018 season. Limited non-member per-event admission will be comparable to event ticket prices and based on availability. For more information, please contact Fox Theatre's Corporate Partnership, Premium Seating Office at (404) 881-2127 or visit FoxTheatre.org.

About Lexus

Lexus launched in 1989 with two luxury sedans and a commitment to pursue perfection. Since that time, Lexus has expanded its line-up to meet the needs of global luxury customers. Lexus is now going beyond its reputation for high quality vehicles with the integration of innovative technology, emotional exterior and interior designs, and engaging driving dynamics and performance. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers seven F SPORT models and two F performance models. In the United States, Lexus vehicles are sold through 236 dealers who are committed to exemplary customer service.

About the Marquee Club

The Marquee Club presented by Lexus is a membership-based club slated to open fall 2017. Adjacent to the Fox Theatre, the membership-based Moroccan-style club will feature 10,000 square feet of interior and exterior premium event space; five stationary bars; three rooftop options to include multi-level interior and climate controlled exterior environments. Open only during events at the Fox Theatre, the Marquee Club will be open to members before, after and during intermission. For more information on premium club access, please call Fox Theatre's Corporate Partnership, Premium Seating Office at (404) 881-2127 or visit FoxTheatre.org.

About the Fox Theatre

The Fox Theatre is one of Atlanta's premier venues for live entertainment and declared a Top Stop of the Decade by Venues Today Magazine and the #1 non-residency venue worldwide for the decade by Billboard Magazine. For the past decade, the Fox Theatre has been consistently ranked in the top three non-residency theatres in North America for gross ticket sales by industry trade magazines, Pollstar, Billboard and Venues Today. The Fox Theatre has the #1 social media presence for any theatre or performing arts center in North America, for any venue between 2,000 and 5,000 seats, and for any Georgia venue according to the Social Media Power 100 compiled by Venues Today Magazine. The Fox's 4,665 seat theatre hosts 250 performances with more than 500,000 visitors per year. An impressive range of events from rock concerts to Broadway, ballets, comedy and movies, the Fox's private events host wedding receptions, trade shows, corporate meetings and association functions in its fabulous ballrooms, lounge and outdoor terrace. As a 501(c) 3 non-profit arts organization, the Fox Theatre stands today as a fiercely protected landmark and a nationally acclaimed theater celebrating its 88th year. The partners of the Fox Theatre are Delta Air Lines, Coca-Cola, Lexus, Georgian Terrace Hotel/Livingston Restaurant+Bar, Georgia Natural Gas, Regions, Atlanta Beverage, Grady Health System, and Whole Foods Market. For group sales information, please contact the Fox Theatre at (404) 881-2000 or visit www.foxtheatre.org. To purchase tickets, please visit the Fox Theatre Ticket Office, online at www.FoxTheatre.org, and at all Atlanta Ticket Alternative locations including Whole Foods Markets, or toll free at 855-285-8499. Please stay connected with the Fox Theatre on Instagram, Twitter and Facebook.



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