On March 29th, 2014, BEST BUY THEATER joins millions of people and organizations worldwide in "going dark" for World Wildlife Fund's Earth Hour, an international event in support of the environment. From 8:30 to 9:30 PM, BEST BUY THEATER will turn off its non-essential lights including their Times Square facing marquee as a symbolic call to action to protect our planet. As part of a global Earth Hour campaign organized by AEG 1EARTH, AEG's industry-leading corporate sustainability program, BEST BUY THEATER joins more than 50 AEG-affiliated venues in 35 cities, eight countries and four continents across the globe in celebrating its commitment to the environment.
To further raise awareness of the critical environmental challenges facing our world, BEST BUY THEATER will promote its participation in Earth Hour via www.bestbuytheater.com and their social media websites including Instagram (http://instagram.com/bestbuytheater), Twitter (https://twitter.com/bestbuy_theater), and Facebook (https://www.facebook.com/BestBuyTheater).
"We are thrilled to participate in Earth Hour here at Best Buy Theater," notes Alisha Horesh, Director of Special Events. "It's a great way for us to take advantage of our position in the community to raise awareness of environmental issues and inspire people to take action."
Earth Hour is designed to show the power each one of us has to make a difference and demonstrate the collective strength of these small actions. Earth Hour started in just one city in 2007 and has spread to more than 7,000 cities covering all seven continents. The annual event takes place from 8:30 p.m. - 9:30 p.m. across all time zones and includes countless global landmarks, from the Eiffel Tower in Paris to the Empire State Building in New York to the Burj Khalifa in Dubai.
"Earth Hour is one of many events AEG venues participate in throughout the year to engage our guests and employees in environmental issues," said John Marler, AEG's Senior Director of Energy and Environment Systems. "We manage dozens of iconic venues worldwide, from the O2 in London to STAPLES Center in Los Angeles, and Earth Hour is a perfect opportunity for us to leverage their visibility for good."
In 2010, AEG established a set of 2020 environmental performance goals across five issue areas, including energy and climate, water, waste, responsible purchasing, and education. In 2014, the company will release its third AEG 1EARTH Environmental Sustainability Report, which will provide an update on progress towards AEG's 2020 goals and share stories of AEG's involvement Earth Hour and other environmental events worldwide.
Photo Credit: Best Buy Theater
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