NBC's TODAY Posts Week & Quarter Ratings Gains
NBC's TODAY continues to gain momentum and deliver solid ratings growth. For the week of March 24, TODAY narrowed the total viewer and key demo A25-54 gaps with GMA for the third straight...
TODAY Page 12
NBC News pioneered the morning news program when it launched TODAY in 1952 with Dave Garroway as host. The live broadcast provides the latest in domestic and international news, weather reports, and interviews with newsmakers from the worlds of politics, business, media, entertainment and sports.
After more than 48 years of the standard two-hour format, the third hour of TODAY was launched in October of 2000, followed by the fourth hour in September 2007, making TODAY the only four-hour national morning show broadcast.
TODAY Posts Solid Ratings Growth
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. For the week of March 17, TODAY narrowed the total viewer and key demo A25-54 gaps with GMA for the second straight week. TODAY also posted the largest week-to-week gains in both total viewers (+213,000) and A25-54 viewer...
NBC's TODAY Posts Big Ratings Gains
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. For the week of March 17, TODAY narrowed the total viewer and key demo A25-54 gaps with GMA...
THE TODAY SHOW Continues Ratings Growth
March 20, 2014 – NBC's TODAY continues to gain momentum and deliver substantial ratings growth. For the week of March 10, TODAY slashed the total viewer gap with GMA versus the prior week by 263k. Out of all of the morning shows, TODAY delivered the most total viewer growth year-to-year. TODAY als...
Enrique Iglesias to Heat Up TODAY Show Plaza Today
Today, March 17, sultry singer Enrique Iglesias will heat up The Today Show plaza when he performs a special live concert as part of the Toyota Concert Series....
THE TODAY SHOW Posts Ratings Gains
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. Throughout the week of March 3, TODAY narrowed its key demo and total viewer gaps with GMA. Bolstered by the Oscars and the Dancing with the Stars cast reveal, GMA had strong deliveries early in the week, however TODAY r...
NBC's TODAY Wins February Sweep in Key Demo
NBC's TODAY was the number-one morning show for the 2014 February Sweep in the key demo A25 – 54...
TODAY Scores Ratings Gold for Second Straight Week
Based on Nielsen national fast program ratings for last week (Monday, February 17 – Friday, February 21), NBC's TODAY has scored ratings gold once again with live broadcasts from Olympic Park in Sochi. TODAY averaged 5.866 million total viewers, topping GMA's 5.588 million by +5% (+278,000 viewers...
TODAY Scores Ratings Gold
Based on Nielsen national fast program ratings for last week (Monday, February 10 – Friday, February 14), NBC's TODAY has scored ratings gold with live broadcasts from Olympic Park in Sochi. TODAY averaged 6.221 million total viewers, topping GMA's 6.010 million by +4% (+211,000) making it the bi...
NBC's TODAY is #1 for Week in Key Demo
NBC's TODAY is the #1 morning show in the key demo, beating Good Morning America for the week of February 3....
'TODAY' Posts Ratings Growth
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. For the week of January 27, TODAY posted its biggest total viewer audience since the London Olympics. TODAY also delivered the biggest gains of the morning shows in total viewers and A25-54 viewers versus 1Q '14 to date....
NBC's TODAY Posts Ratings Gaines in Key Demos
NBC's TODAY continues to gain momentum and deliver substantial ratings growth....
TODAY Show Reveals New Book Club Pick
NBC's TODAY announced Under the Wide and Starry Sky by New York Times bestselling author Nancy Horan as its latest pick for the TODAY Book Club. NBC's Natalie Morales will host the third TODAY Book Club Google+ Hangout with the author on Thursday, February 27th at 11 a.m. ET...
VIDEO: Billie Jean King Talks Russia's Anti-Gay Laws on TODAY
Tennis legend Billie Jean King appeared on this morning's TODAY on NBC and said she doesn't need to make a statement against Russia's anti-gay laws when she heads to the Sochi Olympic Games next month....
NBC's TODAY Posts Weekly Win
NBC's TODAY was the number one morning show in the key demo A25-54, winning the week of December 16, 2013....
NBC's TODAY Continues to Gain Momentum
NBC's TODAY continues to gain momentum and has posted daily ratings wins. TODAY won in both total viewers and the key demo A25-54 yesterday, Wednesday, December 18, according to preliminary Nielsen data....
TODAY Continues to Post Solid Ratings Growth
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. Season-to-date, TODAY has posted the largest year-to-year growth of the morning programs in the key demo A25-54. Over the first eleven weeks of the season, TODAY has closed the demo gap with GMA by 38% (42k) versus the s...
TODAY Posts Week-to-Week Ratings Growth
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. Season-to-date, TODAY has posted the largest year-to-year growth of the morning programs in the key demo A25-54. Over the first nine weeks of the season, TODAY has closed the demo gap with GMA by 47% (61k) versus the sam...
NBC's TODAY Posts Solid Ratings Gains
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. Season-to-date, TODAY has posted the largest year-to-year growth of the morning programs in the key demo A25-54....
USA TODAY Celebrates 20th Anniversary Of USA TODAY's Best-Selling Books
MCLEAN, Va., Oct. 31, 2013 /PRNewswire/ USA TODAY celebrates the 20 th anniversary of the USA TODAY Best-Selling Books list, crowning not one, but three No.1 books for three different eras that reflect the changes in publishing over the past two decades....
NBC's TODAY Posts Largest Year-to-Year Growth in Key Demo
NBC's TODAY continues to gain momentum and deliver substantial ratings growth. For the sixth consecutive week, TODAY has posted the largest year-to-year growth of the morning programs in the key demo A25-54....
THE TODAY SHOW Grows in Key Daily Demos
NBC's TODAY continues to deliver significant ratings gains, posting more growth in the key demo than any other morning program for the second straight week. Versus the same week last year, TODAY is up 20% (+339k) in A25-54 viewers. Over the first two weeks of the season, TODAY has closed the demo ...
VIDEO: Helen Fielding's 'Bridget Jones: Mad About a Boy' is TODAY's Next Book Club Pick
NBC's TODAY announced Bridget Jones: Mad About the Boy by author Helen Fielding as its latest pick for the TODAY Book Club. Correspondent Jenna Bush Hager will host the second TODAY Book Club Google Hangout with the author on Monday, November 4th at 10 am ET....
NBC's TODAY Posts Long-Term Ratings Growth
NBC's TODAY continues to deliver significant ratings gains, posting more growth in the key demo than any other morning program. Year over year, TODAY is up 21% in A25-54 compared to GMA's 6%. CBS is flat....
THE TODAY SHOW Up in Adults 25-54
For the week of September 9-13, NBC's “Today” posted a 1.7 rating in the key demo A25-54 tying with GMA. This was “Today's” best delivery in the demo since the week of May 20, 2013. “Today” has narrowed the demo gap with GMA for the fifth straight week, which is the closest margin to G...
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