ABC Wins Final Thursday of the Season in Adults 18-49 & is Number 1 for the May Sweep on Thursday for the First Time in 6 Years
Categories: Network TV Press Releases
Written By Sara Bibel
May 15th, 2015
Grey's Anatomy May 14 2015
via press note:
ABC Thursday Prime (8-11pm - 6.9 million and 1.8/6 in AD18-49): ABC won the final Thursday of the season/sweep in Adults 18-49 (1.8/6), beating debut/finale programming on CBS by 13% (1.6/6 w/finales of THE ODD COUPLE and Elementary), NBC by 64% (1.1/4 w/The Blacklist finale) and FOX by 80% (1.0/4 w/Wayward Pines debut). The Net was the #1 broadcaster in Adults 18-49 on all 4 Thursdays of the 2015 May Sweep.
On average during the sweep, ABC was up 27% on Thursday in Adults 18-49 (1.9 rating vs. 1.5 rating) and led the night during the month for the first time in 6 years - since May 2009. In fact, ABC was the only broadcaster up on the night May to May. ABC has now finished as the #1 broadcaster in Adults 18-49 on 15 of 22 nights so far in the 2015 May Sweep.
ABC's season finales of SCANDAL (2.3/8) and GREY'S ANATOMY (2.2/8) ranked as Thursday's Top 2 TV shows in Adults 18-49, respectively. Please Note: SCANDAL aired its season finale last year in April with higher overall viewing levels and Grey's finale aired in an earlier time period this year.
Grey's Anatomy (8-9pm - 8.3 million and 2.2/8 in AD18-49): At 8pm, ABC's GREY'S ANATOMY won its hour by 16% in Adults 18-49 over runner-up CBS (2.2/8 vs. 1.9/7) and beat its drama competition on FOX by 120% (1.0/4 = Bones). Grey's was up week to week in Total Viewers (+8%) and Adults 18-49 (+5%).
Scandal (9-10pm - 8.1 million and 2.3/8 in AD18-49): At 9pm, ABC's SCANDAL finale topped its hour among Adults 18-49 (2.3/3) by strong double digits over CBS' comedies (+27% - 1.8/6) and NBC's THE BLACKLIST (+53% - 1.5/5), while more than doubling Fox's WAYWARD PINES debut (+130% - 1.0/3). SCANDAL was also the most-watched TV show in the hour (8.1 million). The ABC drama grew week to week in Total Viewers (+9%) and Adults 18-49 (+5%), drawing its largest overall audience in 9 weeks - since 3/12/15.
On average for the season, SCANDAL was up in both Total Viewers (+8% - 12.9 million vs. 12.0 million) and Adults 18-49 (+5% - 4.4/13 vs. 4.2/13), tracking as its best season yet.
American Crime (10-11pm - 4.3 million and 1.0/3 in AD18-49): At 10pm, ABC freshman AMERICAN CRIME grew for the 2nd week in Total Viewers (+2% - 4.3 million vs. 4.2 million) to a 4-week high (since 4/16/15) and held steady in Adults 18-49.
The ABC freshman drama sees strong TV playback. On average season to date in the Live + 7 Day ratings, AMERICAN CRIME gains 58% in Adults 18-49 (7-tenths) from its L+SD number and adds another 2.2 million viewers to its next-day tally.
