NBC's telecast of the "The 73rdAnnual Golden Globe Awards" has scored as the #1 entertainment telecast on the Big 4 networks for the primetime week of Jan. 4-10, according to "live plus same day" viewing figures from Nielsen Media Research, which also ranks the "Globes" #1 among non-sports programs on ABC, CBS, NBC and FOX in adults 18-34, adults 25-54 and all key adult-female demos. For the week, NBC averaged a 1.9 rating, 6 share in adults 18-49 and 7.5 million viewers overall.
Excluding sports programming,
NBC ranked #1 for the week in adults 18-49, as well as adults 25-54, men 18-49 (tie) and all key adult-female demos.
NBC's week was paced by the "Globes," solid regular-slot premieres for Monday's "Superstore" and "Telenovela," a potent "Chicago" triple-crossover on Tuesday and Wednesday that generated 14-month highs for "Chicago P.D.," and NBC's most-watched Thursday series premiere in seven years from the debut of "Shades of Blue."
For the week, Sunday's "Golden Globes" ranked #2 among Big 4 primetime programs in adults 18-49 and most other key demos, behind only CBS's Saturday primetime NFL playoff game, and the "Globes" finished #1 among entertainment programs. In total viewers, the "Globes" finished the week #3 overall and #2 among entertainment programs, behind only CBS's "NCIS" Tuesday crossover episode. Note that rankings exclude sports overruns and pre- and post-game shows.
For the season,
NBC is leading by a +17% margin in adults 18-49 (2.7 vs. a 2.3 for #2 CBS), up from the year-ago +13%, for the biggest margin through 16 weeks of the season for any network in 14 years, since
NBC 's +18% lead at this point in 2001-02.
NBC is retaining 100% of its year-ago season average in adults 18-49 (2.7 vs. 2.7, "most current") and total viewers (9.384 million vs. 9.383 million), and is the only Big 4 network maintaining its full year ago results in either category.
Through the opening 16 weeks of the 2015-16 season,
NBC ranks #1 among the Big 4 networks in adults 18-49 and all other key demos, while placing #2 in total viewers.
Primetime averages for the week of Jan. 4-10 in adults 18-49 are: CBS, 2.6 rating, 9 share; Fox, 2.6/8; NBC, 1.9/6; ABC, 1.1/4 and CW, 0.3/1. In overall total viewers, the weekly averages were: CBS, 12.1 million; Fox, 8.2 million; NBC, 7.5 million; ABC, 4.4 million; and CW, 1.0 million.
"Most current" averages for the season to date are: NBC, 2.7/9; CBS, 2.3/8; Fox, 2.0/7; ABC, 1.9/6; and CW, 0.7/2. In overall total viewers, the season averages are: CBS, 11.1 million; NBC, 9.4 million; ABC, 7.1 million; Fox, 6.0 million; and CW, 1.9 million.
NBC highlights for the week of Jan. 4-10:
Monday
"Superstore" (1.8/6 in 18-49, 6.0 million viewers overall from 8-8:30 p.m. ET) jumped +125% versus the prior week's original telecast at 9 p.m. in 18-49 (1.8 vs. 0.8) and +130% or 3.4 million persons in total viewers (6.0 million vs. 2.6 million). "Superstore" also retained 90% of its Nov. 30 preview in 18-49 (1.8 vs. 2.0), which benefited from a high-rated "Voice" lead-in (2.9 from 9:30-10 p.m.). In 18-49, "Superstore" was NBC's highest-rated regular-slot comedy premiere, excluding nights with "Voice" on the schedule, since the fall of 2013 ("The Michael J.
FOX Show" on Thursday, Sept. 26, 2013, 2.2).
"Live Plus Three Day" Ratings: "Superstore" grew by +18% going from "live plus same day" to "live plus three day" ratings in 18-49 (1.75 to 2.06) and by 726,000 viewers overall (6.0 million to 6.8 million).
"Telenovela" (1.3/4 in 18-49, 4.6 million viewers overall from 8:30-9 p.m. ET) surged +117% versus last the previous week's original telecast at 9:30 in 18-49 (1.3 vs. 0.6) and +104% or more than 2.3 million persons in total viewers (4.6 million vs. 2.2 million). "Telenovela" also retained 93% of its Dec. 7 preview in 18-49 (1.3 vs. 1.4), which benefited from a high-rated "Voice" lead-in (2.9 from 9:30-10 p.m.). L+3: "Telenovela" grew by +14% going from "live plus same day" to "live plus three day" ratings in 18-49 (1.30 to 1.48) and by 491,000 viewers overall (4.6 million to 5.1 million). Upscale: "Telenovela" has generated a solid upscale audience, indexing at a 121 among adults 18-49 living in homes with $100K+ incomes
The premiere of "The Biggest Loser 17" (1.2/4 in 18-49, 3.9 million viewers overall from 9-11 p.m. ET) equaled its average for the month of January one year ago in 18-49 (1.2 vs. 1.2) to pull +20% ahead of "The Bachelor Live" in the 10-11 p.m. hour in 18-49 (1.2 vs. 1.0). L+3: "Loser" grew by +28% in 18-49 (1.22 to 1.56) and 914,000 viewers (3.9 million to 4.8 million) going from L+SD to L+3.
Tuesday
"Hollywood Game Night" (1.2/4 in 18-49, 4.4 million viewers overall from 8-9 p.m. ET) equaled the show's finale from last season in 18-49 (1.2 vs. 1.2 on Sept. 8) and ranked #2 among the Big 4 networks in the time period in total viewers and tied for #2 in 18-49. "HGN" grew from its first half-hour to its second by +18% in 18-49 (1.1 to 1.3).
"Chicago Fire" (1.8/6 in 18-49, 7.4 million viewers overall from 10-11 p.m. ET) finished within 0.1 of its season average for originals (1.8 vs. 1.9), despite a four-week break between episodes and competition in a special earlier time period from the second half of CBS's "NCIS" crossover. "Fire" was up +13% versus its average last season when airing without a "Voice" lead-in in 18-49 (1.8 vs. 1.6). L+3: "Chicago Fire" grew by +48% in 18-49 (1.83 to 2.71) and 3.2 million viewers (7.4 million to 10.6 million) going from L+SD to L+3.
"Chicago Med" (1.9/6 in 18-49, 8.4 million viewers overall from 10-11 p.m. ET) won the hour among ABC,
CBS and
NBC in every key measure, including a +36% margin of victory among those networks in adults 18-49 (1.9 vs. 1.4 for CBS's #2 "Limitless"). Airing in original without a "Voice" lead-in for the first time, "Med" finished within 0.1 of its season average for originals (1.9 vs. 2.0). L+3: "Chicago Med" increased by +51% in 18-49 (1.88 to 2.84) and 3.4 million viewers (8.4 million to 11.8 million) going from L+SD to L+3. With its biggest L+3 lifts to date (+0.96 vs. a previous biggest increase of +0.63 in 18-49, and +3.429 million versus a previous high of +2.173 million), "Chicago Med" set new L+3 series highs in both 18-49 (2.84) and total viewers (11.821 million, despite airing without a "Voice" lead-in for the first time.
Wednesday
"The Mysteries of Laura" (1.0/3 in 18-49, 6.8 million viewers overall from 8-9 p.m. ET) improved on its total-viewer result for the same night last year (6.841 million vs. 6.812 million). L+3: "Laura" grew +34% in 18-49 going from L+SD to L+3 (1.04 to 1.39) and by more than 1.5 million persons in total viewers (6.8 million vs. 8.4 million). Upscale: "Laura" is delivering a solidly upscale audience, indexing at a 111 among adults 18-49 living in homes with $100K+ incomes.
"Law & Order: Special Victims Unit" (1.8/6 in 18-49, 7.8 million viewers overall from 9-10 p.m. ET) locked up its highest rating, excluding a Nov. 11 telecast (2.0 in 18-49) which benefited from a "Voice" lead-in, since premiere week (1.8 on Sept. 23) in 18-49. Excluding that "Voice"-boosted Nov. 11 telecast, "SVU" matched its highest-rated regular-slot telecast since Nov. 12, 2014 (2.0). In total viewers, it was the most-watched "SVU" since Sept. 23 (8.3 million). "SVU" grew +29% versus its prior original in 18-49 (1.8 vs. 1.4) and +25% or 1.6 million persons in total viewers (7.839 million vs. 6.287 million). L+3: "SVU" grew +48% in 18-49 going from L+SD to L+3 (1.76 to 2.60) and by 2.2 million persons in total viewers (7.8 million vs. 10.0 million).
"Chicago P.D." (1.9/6 in 18-49, 8.7 million viewers overall from 10-11 p.m. ET) captured the show's top 18-49 and total-viewer results since Nov. 12, 2014 (2.2 in 18-49, 9.5 million viewers overall), jumping +36% versus its prior original in 18-49 (1.9 vs. 1.4 on Nov. 18) and +34% or more than 2.2 million persons in total viewers (8.7 million vs. 6.5 million). In total viewers, it was "P.D.'s" second-most-watched episode ever, behind only the 9.6 million of Nov. 12, 2014. With the third part of a three-way crossover between "Chicago Fire," "Med" and "P.D," Wednesday's "P.D." won the slot among ABC,
CBS and
NBC in all key measures and has now finished #1 or tied for #1 in adults 18-49 versus the time period's regular
ABC and
CBS drama competition with its last 25 regular-slot originals, dating back to November 2014. L+3: "Chicago P.D." increased by +52% in 18-49 going from L+SD to L+3 (1.88 to 2.86) and by more than 3.4 million persons in total viewers (8.7 million vs. 12.2 million). The 3.448 million lift for "Chicago P.D." is the show's biggest-ever increase going from L+SD to L+3.
NBC jumped +23% versus it prior night of regular Wednesday originals seven weeks earlier in 18-49 (1.6 vs. 1.3 on Nov. 18)), to earn the regular drama lineup's top rating since premiere week (also a 1.6 on Sept. 23).
Thursday
"Heroes Reborn" (1.0/4 in 18-49, 3.7 million viewers overall from 8-9 p.m. ET) grew versus its previous telecast seven weeks earlier in total viewers (3.739 million vs. 3.719 million). L+3: "Heroes Reborn" grew by +56% in 18-49 going from L+SD to L+3 (1.00 to 1.56) and by 1.3 million persons in total viewers (3.7 million vs. 5.0 million).
"The Blacklist" (1.6/5 in 18-49, 7.5 million viewers overall from 9-10 p.m. ET) captured the show's highest 18-49 and total-viewer results since its season premiere (1.8 in 18-49, 7.8 million viewers overall on Oct. 1). "Blacklist" grew +7% versus the show's prior original seven weeks ago in 18-49 (1.5 on Nov. 19) and by +9% in total viewers (7.5 million vs. 6.9 million). L+3: "Blacklist" increased by +68% in 18-49 going from L+SD to L+3 (1.58 to 2.66) and by 3.6 million persons in total viewers (7.5 million vs. 11.1 million). Upscale: "Blacklist" is generating a strong upscale audience, indexing at a 155 among adults 18-49 living in homes with $100K+ incomes ("most current" including L+3).
The debut of "Shades of Blue" (1.8/6 in 18-49, 8.6 million viewers overall from 10-11 p.m. ET) was NBC's top Thursday drama debut in 18-49 in nearly four years (since March 1, 2012, "Awake," 2.0, excludes the return of "Heroes") and was NBC's most-watched Thursday series premiere in nearly seven years (since April 9, 2009, "Southland," 9.9 million), a span covering 32 debuts. "Shades" won the slot among ABC,
CBS and
NBC in 18-49, total viewers and all other key measures. It's the first in-season
NBC regular entertainment program to win Thursday at 10 versus original
ABC and
CBS competition in nearly six years in 18-49 (since March 4, 2010 with "The Marriage Ref") and in total viewers in nearly eight years, (since March 27, 2008, with "The Apprentice"). "Shades" captured NBC's top rating in the slot with in-season regular programming in nearly four years in 18-49 (since March 1, 2012, "Awake," 2.0) and in nearly seven years in total viewers (since April 16, 2009, "Southland," 9.6 million). "Shades" was up +64% versus NBC's season average in the slot in 18-49 (1.8 vs. 1.1, L+SD non-sports) and up +70% or more than 3.5 million persons in total viewers (8.6 million vs. 5.0 million).
L+3: "Shades of Blue" grew by +58% in 18-49 going from L+SD to L+3 (1.81 to 2.86) and by more than 3.9 million persons in total viewers (8.6 million vs. 12.5 million), moving it ahead of the Thursday season premiere of "American Idol" as the #2 most-watched broadcast of the night. Among
NBC new series premieres, "Shades of Blue" delivered the #3 biggest L+3 increase ever in total viewers (3.961 million), behind only "Blindspot" (4.587 million) and "The Blacklist" (+4.362 million).
NBC grew +36% versus it prior night of regular Thursday originals seven weeks earlier in 18-49 (1.5 vs. 1.1 on Nov. 19) and by +41% or 1.9 million persons in total viewers (6.6 million vs. 4.7 million). That 1.5 is the top rating for an
NBC regularly schedule Thursday since Oct. 1 (also a 1.5) and the 6.6 million makes this NBC's most-watched regular-schedule Thursday since Feb. 5 (6.7 million).
Friday
"Undateable" (0.8/3 in 18-49, 3.1 million viewers overall from 8-8:30 p.m. ET) matched its highest 18-49 rating since Oct. 16 (0.9) and hit a season high in total viewers. "Undateable" grew by +14% versus its prior telecast on Dec. 11 in 18-49 (0.8 vs. 0.7) and by +15% in total viewers (3.1 million vs. 2.7 million). Upscale: "Undateable" is delivering a solid upscale audience, indexing at a 108 among adults 18-49 living in homes with $100K+ incomes ("most current" including L+3).
An encore telecast of "Superstore" averaged a 0.6/2 in 18-49 and 2.3 million viewers overall from 8:30-9 p.m. ET.
"Dateline NBC" (1.2/4 in 18-49, 5.6 million viewers overall from 9-11 p.m. ET) equaled its season high in 18-49 and adults 25-54 (1.6) and matched its highest Friday 18-49 rating since March 20, 2015 (1.3). "Dateline" increased by +20% versus the prior week in 18-49 (1.2 vs. 1.0), by +14% in 25-54 (1.6 vs. 1.4) and by +18% in total viewers (5.633 million vs. 4.787 million).
Sunday
"The 73rdAnnual Golden Globe Awards" (5.5/16 in 18-49, 18.5 million viewers overall) grew +10% versus the prior telecast hosted by Ricky Gervais in 2012 in both 18-49 (5.5 vs. 5.0 on Jan. 15, 2012) and total viewers (18.511 million vs. 16.851 million). Despite facing 15 minutes of high-rated NFL Playoff coverage this year, the "Globes" retained 95% of last year's 18-49 rating (5.5 vs. 5.8) and 96% of the year-ago total-viewer result (18.511 million vs. 19.314 million). The 2016 ceremony out-delivered every "Golden Globes" in total viewers from 2008 through 2012 in total viewers and equaled the event's highest 18-49 rating over that five-year span. The "Globes" tripled NBC's non-sports average in the time period last season (5.5 vs. 1.8, L+SD excluding sports) and was up 11.8 million persons in total viewers (18.511 million vs. 6.745 million,
Note that last night's Golden Globes delivered easily the best year-to-year retentions among major award shows on the broadcast networks: while the Globes retained 95% of last year's 5.8 rating in 18-49, it topped the retentions of each of these other major awards shows versus their year-earlier results: "The Academy Awards," 84% (11.0 vs. 13.1); "The Grammys," 86% (8.5 vs. 9.9); "The Emmys," 86% (3.6 vs. 4.2); "The CMA Awards," 84% (3.8 vs. 4.5); "The People's Choice Awards," 72% (1.3 vs. 1.8); and "The Tonys," 83% (1.0 vs. 1.2). And while the "Globes" retained 96% of last year's 19.314 million in P2+, it topped the retentions of each of these other major awards shows versus their year-earlier results: "The Academy Awards," 85% (37.257 vs. 43.610 million); "The Grammys," 89% (25.299 vs. 28.510 million); "The Emmys," 76% (11.872 vs. 15.599 million); "The CMA Awards," 84% (13.620 vs. 16.249 million); "The People's Choice Awards," 70% (6.033 vs. 8.625 million); and "The Tonys," 91% (6.461 vs. 7.105 million).
This year's "Golden Globes" delivered NBC's top non-sports result in 18-49 in the time-period, excluding previous "Golden Globes" telecasts and last February's "SNL 40" special, in nearly 12 years (since May 2, 2004, 6.2 for "Dateline" and "10.5, Part 1"), while generating NBC's top non-sports total-viewer result in the time period excluding prior "Golden Globes" and the "SNL 40" special, in more than 13 years (since Sept. 22, 2002, 19.991 million for that year's "Emmy Awards").The "Globes" has delivered over the last four years the event's four top results in total viewers since 2007.
Photo by: Paul Drinkwater/NBC
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