NBC's THIS IS US, WILL & GRACE & THE VOICE Generate Top 10 Ratings for the Week
By: Caryn Robbins
NBC has finished #2 for the primetime ratings week of Oct. 30-Nov. 5 among adults 18-49, behind only World Series-boosted Fox, according to "live plus same day" ratings from Nielsen Media Research. NBC also ranked #2 in all other key demographics (including a tie in women 25-54). Among entertainment programs on ABC, CBS, NBC and Fox, Tuesday's "This Is Us," Monday's "The Voice" and Thursday's "Will & Grace" all ranked in the top 10 for the week, with "This Is Us" #4, "The Voice" tied for #5 and "Will & Grace" tied for #8.
Counting sports telecasts, NBC's Raiders-Dolphins "Sunday Night Football" ranked #3 among all Big 4 primetime telecasts for the week, behind only Fox's coverage of the final two WORLD SERIES games. Season to date, NBC is running #1 among ABC, CBS, NBC and FOX in adults 18-49, despite Fox's boost of seven high-rated WORLD SERIES games, and also ranks #1 in adults 25-54 and all key adult-female demos. Counting entertainment programming only, NBC leads the season in adults 18-49, and also ranks #1 or tied for #1 among the Big 4 in adults 25-54, adults 18-34 and all key adult-female demos. Weekly ratings are "live plus same day" figures from Nielsen Media Research unless otherwise noted. Season-to-date ratings are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."
