NBC's AMERICA'S GOT TALENT Sweeps Time Slot in All Key Measures

By: Sep. 08, 2016
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The NBC NEWS SPECIAL "Commander-in-Chief Forum" (1.8/7 in 18-49, 10.8 million viewers overall from 8-9 p.m. ET): Is currently the #1 show of the night in total viewers. Is currently tied for #1 in the time period with CBS's "Big Brother" in adults 18-49, pending updates. Is currently #1 outright in the time period in adults 25-54 and total viewers.

"America's Got Talent" (1.9/7 in 18-49, 10.5 million viewers overall from 9-10 p.m. ET): Is up +6% vs. the same night last year in 18-49 (1.9 vs. 1.8 from 8-9 p.m. on Sept. 9, 2015) and up +11% in total viewers (10.473 million vs. 9.459 million).

Wins the slot among the Big 4 in every key measure. Is close to rounding up to a 2.0 (currently reporting a 1.94 in these prelim fast-affiliate ratings). Is currently retaining 95% week to week in 18-49 (1.9 vs. 2.0) and 99.7% in total viewers (10.473 million vs. 10.503 million). Is currently the #1 show of the night in adults 18-49, pending updates

Will add substantial viewership via time-shifting and VOD - last week's "Talent" increased by +19% in 18-49 (2.02 to 2.40) and more than +1.5 million viewers overall (10.5 million to 12.0 million) going from L+SD to L+3, for the biggest total-viewer lift of the night.

"Running Wild with Bear Grylls," featuring Mel B (1.2/5 in 18-49, 5.2 million viewers overall from 10-11 p.m. ET): Scores a series record in total viewers, pending updates (5.152 million vs. the prior record of 5.147 million set on Tuesday, Aug. 2, 2016).

Matches NBC's summer high in the time period in 18-49 excluding Olympics (1.2, previously earned by "The Night Shift" on July 13).

Is up +20% versus its telecast of two nights earlier in 18-49 (1.2 vs. 1.0 at 10 p.m. on Monday, Sept. 5) and up +58% in total viewers (5.152 million vs. 3.252 million).

Wins the slot among ABC, CBS and NBC in every key measure.

Will add significant viewership via time-shifting and VOD - last season, "Running Wild" grew by +23% in 18-49 (1.17 to 1.44) and 664,000 viewers overall (3.4 million to 4.1 million) going from L+SD to L+7.

In Late-Night Metered Markets Wednesday Night: In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.2/6; "Late Show with Stephen Colbert," 1.7/5; and ABC's "Jimmy Kimmel Live," 1.6/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.7/4; "Late Show," 0.3/2; and "Jimmy Kimmel Live," 0.5/3.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households) beat CBS's "Late Late Show" (0.9/3). In the 25 markets with Local People Meters, "Late Night" (0.3/3 in 18-49) topped "Late Late Show" (0.2/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.



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