RATINGS WATCH
Click Here for More Articles on RATINGS WATCH

NBC Wins 2nd Monday of Season, THE VOICE Grows Wk-to-Wk in Total Viewers

NBC ranks #1 for the night among the Big 4 networks in adults 18-49. THE VOICE (2.5/9 in 18-49, 10.8 million viewers overall from 8-10:01 p.m. ET) wins the two-hour time period among the Big 4 networks in every key measure and tops "Dancing With the Stars" head to head by +56% in 18-49 (2.5 vs. 1.6). The show beats "Dancing" in every other key measure, even in total viewers (10.791 million vs. 9.516 million).

The show rates within 0.1 of last week's season-premiere rating in 18-49 (2.5 vs. 2.6) and increases by +3% in total viewers (10.791 million vs. 10.507 million). Is the first fall edition of "Voice" to grow from Monday's Week 1 to Week 2 in total viewers since 2012. Grows +47% versus what the show was averaging at the end of last season through the May sweep in 18-49 (2.5 vs. 1.7) and in total viewers is up +20% (10.791 million vs. 8.959 million). Will add substantial viewership via time-shifting and VOD - last Monday's "Voice" grew by +24% in 18-49 (from a 2.63 rating to a 3.26) and more than +2.1 million viewers overall (10.6 million to 12.7 million) going from "live plus same day" Nielsens to L+3. Upscale: Last season, Monday's "Voice" delivered a solidly upscale audience, indexing at a 115 among adults 18-49 living in homes with $100K+ incomes.

"The Brave" (1.2/4 in 18-49, 5.4 million viewers overall from 10:01-11 p.m. ET): Is currently running within 0.1 of a point of last week's series premiere in 18-49 (1.2 vs. 1.3) and is retaining 90% in total viewers (5.355 million vs. 5.957 million), pending updates. Is currently retaining 100% of its series-premiere ratings among millennial men (0.5 vs. 0.5 in men 18-34) and millennial women (0.8 vs. 0.8). Is currently beating CBS' "Scorpion" by +33% in adults 18-49 (1.2 vs. 0.9) and outrating it in every other key measure, pending updates. Will add significant viewership via time-shifting and VOD - the prior week's "Brave" increased by +40% in 18-49 (from a 1.33 to 1.86) and more than +2.5 million viewers overall (6.0 million to 8.5 million) going from "live plus same day" Nielsens to L+3.

In Late-Night Metered Markets Monday Night (note the ABC stations in Washington, D.C., and Kansas City carried an NFL football overrun beyond primetime): In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.1/5; "Late Show with Stephen Colbert," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.6/7.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/3; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.8/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.6/5 in metered-market households and a 0.5/4 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.3/5 in metered-market households; CBS's "Late Late Show," 1.2/4. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/2 in 18-49; "Late Late Show," 0.3/2.

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/3 in metered-market households and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.



Related Articles

From This Author TV News Desk

Before you go...

Never Miss a Story
Like Us On Facebook
Follow Us On Twitter
Follow Us On Instagram instagram
   
popup