INSIDE THE MIND OF EDWARD SNOWDEN is Ratings Win for NBC

The NBC News Special "Inside the Mind of Edward Snowden: An NBC News Exclusive with Brian Williams" (1.3/4 in 18-49, 5.9 million viewers overall from 10-11 p.m. ET) won the 10 p.m. hour among ABC, CBS and NBC in adults 18-49, as well as adults 25-54 and all other key demographics. From half-hour to half-hour, "Inside the Mind of Edward Snowden" grew in adults 25-54 by +6% (to a 1.9 rating from a 1.8) and also grew by +1% in total viewers (5.949 million vs. 5.874 million), despite the 10 p.m. hour.

"Inside the Mind of Edward Snowden" grew versus NBC's slot average last summer by +18% in adults 18-49 (to a 1.3 from a 1.1, L+SD, non-sports) and by +43% or 1.8 million persons in total viewers (5.9 million vs. 4.1 million).

An encore telecast of "Last Comic Standing" (1.1/4 in adults 18-49, 4.0 million viewers overall from 8-10 p.m. ET) tied for #2 in the time period among the Big 4 nets in adults 18-49. From its first hour to its second, the "Last Comic" rebroadcast grew by +20% in adults 18-49 (to a 1.2 rating from a 1.0), by +33% in adults 18-34 (0.8 vs. 0.6) and by +100% in men 18-34 (0.8 vs. 0.4).

In Late-Night Metered Markets Wednesday Night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.5/6 with an encore telecast; CBS's "Late Show with David Letterman," 1.9/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.7/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/4 with an encore; "Late Show," 0.4/2 with an encore; and "Jimmy Kimmel Live," 0.5/2 with an encore.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (1.0/4 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2 with an encore).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Need more TV Theatre News in your life?
Sign up for all the news on the Spring season, discounts & more...