CBS Remains Top Network Among Upscale Adults
By: Tyler Peterson Oct. 08, 2014
CBS is the #1 network in upscale adults (adults 18+/$150K+ household income) with the top three new series of the season, according to Nielsen NPower live plus same day ratings through the first two weeks of the 2014-2015 season.
Compared to the same period last year, CBS is up +14% in both adults 18+ (4.0 from. 3.5) and 25-54 (3.2 from 2.8) in households with $150K+ income. CBS was the only network up in these measures.
SCORPION, MADAM SECRETARY and NCIS: NEW ORLEANS are the top three new programs among adults 18+ in homes with $150K+ income. They are also the top three new programs in homes with incomes over $100K and $125K.
TOP SERIES
$150K+ HOUSEHOLD INCOME
ADULTS 18+
Rating
- NBC SUNDAY NIGHT FOOTBALL 9.5
- The OT 8.3
- THE BIG BANG THEORY 7.6
- CBS/NFL NETWORK THURSDAY NIGHT FOOTBALL 7.5
- Sunday Night NFL Pre-Kick 6.7
- MODERN FAMILY 6.7
- THE BIG BANG THEORY 2 6.2
- NCIS 6.0
- SCORPION 5.7
- THE VOICE 5.5
- THE VOICE -Tuesday 5.3
- MADAM SECRETARY 5.3
- NCIS: NEW ORLEANS 5.3
- 60 MINUTES 5.1
- THE GOOD WIFE 5.0
- Blacklist 5.0
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